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Meet Lilla Rogers

Hello! I’m Lilla, founder of Lilla Rogers Studio. I was an art & literary agent for almost three decades, and I’m also a former full-time illustrator, an author, a columnist, a speaker, and more.

I create and teach Make Art That Sells courses: innovative online courses that teach you how you can make real money from making art. I pride myself on my unique quirky teaching style, which makes my course playful and accessible – and, most of all, incredibly effective.

Find my online courses here.

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Get free stuff!

Do you want expert tips and insider insights from a top art agent? Do you want practical hints and advice which will help you sell your work more effectively?

Lilla Rogers has boatloads of wisdom to share from her 30+ years in the industry. Our FREE guides to everything from submitting your work to potential clients to how to negotiate so it’s easy and fun will give you invaluable guidance on how to build a thriving business from your unique art! Find out more here.

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MATS courses really work!

Make a living from making art!

Imagine illustrating your very own magical children’s book … Imagine getting an email from your favorite magazine saying they love your work and begging you to work with them … Imagine a whole range of home décor with your beautiful art on it …

Our raved-about online courses, led by top art agent Lilla Rogers, really do work! Click here to read alumni success stories.


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My Arty Book Pitch

Imagine holding your very own stunning art-driven non-fiction book in your hands, written and illustrated by YOU. Arty books can be travel guides, heavily illustrated guided journals, graphic novels, craft how-tos, art-driven memoirs, and tons more. They are a brilliant way to derive income and expand your creative career,

This course is fantastic for creative people such as artists, crafters, illustrators, writers, designers, photographers or anyone who is passionate about a hobby or interest. Lilla will give you the tools you need to make your dreamy passion into a book pitch that agents and publishers will love.

Book illustration by Make Art That Sells student Maria Ofili for My Arty Book Pitch.

Find out more  HERE.

Maria Ofili book spread for My Arty Book Pitch


OLGA SMITH children's book illustration girl with a multicolored dragon

Learn how to illustrate a children’s book

Join our bestselling children’s book illustration course! In this online course you’ll create a brilliant children’s book pitch to help you land your dream children’s book gig. You’ll get videos, weekly assignments, live weekly video reviews, interviews with publishers and illustrators and more. Co-taught by top art agent Lilla Rogers and highly-respected children’s book author art director Zoë Tucker, you’ll get 3 exclusive texts plus insider knowledge and hints and tips  from the experts.

Serious about a career in children’s book illustration? Want to start landing dream illustration jobs? Sign up for our popular Illustrating Children’s Book LIVE course and make it happen!

Image by Make Art That Sells student Olga Smith for Illustrating Children’s Books

Want to find out more? Click here.


Lettering can get you a ton of work!

In this three month bootcamp, you’ll spent 12 amazing weeks with Lilla with ALL NEW assignments to build up an incredible library of lettering you can use in your work going forward to create a really powerful reference tool to refer back to.

You’ll get 15 playful micro mini assignments to give you 15 fabulous new fonts to play with, and three Big Assignments that will push you to create three stunning pieces of artwork for your portfolio. All this for just £99 (approx. $123)

Plus a monthly group check-in with Lilla via zoom where you can find out more about the assignments and ask questions.

Learn how to do hand lettering with top art agent and illustrator Lilla Rogers and boost your portfolio!

Find out more HERE >>>

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inner circle banner with illustrated rainbow and flowers for Lilla Rogers exclusive mentorship programme

Exclusive mentoring Programme

Do you ever wonder how it would feel to be nurtured and coached by Lilla as though she was your agent?

Imagine the massive leap forward your creative career could take with your fairy artmother cheering you on every step of the way!

This spring, for the first time ever, Lilla launched an exclusive mentorship program for a select few artists. This is an opportunity to be personally coached by one of the most inspiring creative minds out there!

**** SOLD OUT ****

To find out more and to join the waiting list CLICK HERE


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Illustrator Maruga Koops 5-star review for Make Art That Sells, decorated with flowers

Linda Varos 5 star review of Make Art That Sells

Emma Hales 5 Star review of Make Art That Sells


Online Course Schedules

Start date

Course

Course Type

  • Start today
    Illustrating Children’s Books Plus 2025
    Self-Paced

    Build your children’s book illustration portfolio!

    Featuring the teachers you know and love – highly-respected children’s book art director and picture book author Zoë Tucker and top art agent and former illustrator Lilla Rogers - our PLUS courses are bite-sized, easy and fun. Create a beautiful piece of job-snagging eye-catching children’s book illustration art to strengthen or broaden your portfolio. You’ll get FOUR mini-texts to work from, plus access to recordings of Lilla and Zoë’s reviews of student art and more. Whether you’ve already completed our popular Illustrating Children’s Books course and are hungry for more assignments to expand your portfolio or you’re just looking to dip your toes in this fun and profitable market, our Illustrating Children’s Books Plus course is for you! Want to know more? Scroll down for more information.

    Start Here
  • Start today
    My Toy Pitch 2025
    Self-Paced

    My Toy Pitch: illustrating for the toys and games markets! create a winning toy pitch and hop into the world of play!

    Turn play into pay! In this  course, innovative art agent Lilla Rogers and brilliant children’s toy and game creative director Riley Wilkinson will guide you through the playful world of the toy and game market. They’ll share industry secrets and show you how to showcase your unique art on products that’ll capture the hearts of children as you create an exciting original toy and develop your own winning, playful pitch. You’ll discover how you can use all the great art that you already have, maybe from our courses, or your own projects, and leverage it to make new products ready to pitch. This incredibly fun duo will show you how to create art for the booming toy and game market. The course is jam-packed with assignments, videos, insider lessons, expert interviews, Lilla's trend boards, downloadable content that’ll be your ticket into a unique, imaginative playland. Hop aboard and create your own successful playful adventure! Want to know more? Scroll down for more information.

    Start Here
  • Start today
    My Kid Book Pitch 2025
    Self-Paced

    Create a Children’s Book Pitch Only You Can Write

    • Do you want to  learn how to  write an original, special picture book that editors will love?
    • Do you want to find out how you can stand out from the thousands of book pitches that are sent to editors every year?
    • Do you want to know how to avoid the top 10 mistakes that writers make, and learn step by step how to create a story that comes from your own unique experience?
    Art agent and author, Lilla Rogers, says: “Creating a unique book comes from understanding what makes you unique and discovering the story you’re excited to tell. To help you do this, I’ve created a playful, personalized and structured course that will bring out your special story. It’s packed full of quirky worksheets and fun exercises that will guide you step by step to create your own special brilliant story.” Plus if you can illustrate and write a story, you are much more appealing to editors and art directors. You also make twice the money—you get the advance as author and illustrator, and all the royaltie$ as well!” Plus we'll be including a BONUS live review in class! Don't miss out! Want to find out more? Scroll down for more information.

    Start Here
  • Start today
    Find Your Art Style with Style 2025
    Self-Paced

    explore vintage design eras to create 4 portfolio pieces with a contemporary twist!

    Art agent Lilla Rogers here. One of the most common questions I get asked as an art agent is how do you develop your style? How do you push your style further? How do you freshen your existing style? Discover the answer with illustrator, historian, and a favorite Make Art That Sells teacher Tamisha Anthony in her newest course, Find Your Art Style With Style. In this course, you’ll fall in love with Tamisha’s collection of charming vintage clothing and colorful, quirky flea market knick-knacks. Combine that with her curated visuals which will inspire you to explore a variety of styles. Each week you’ll focus on line and shape, a time period, a color palette, and an art medium to build your style a step at a time. Get ready to discover a variety of imagery and motifs from four different visually-exciting vintage eras. Then add a cool contemporary spin to make your work unique and marketable, by creating portfolio pieces in 4 hot market Want to find out more? Scroll down for more information.

    *All USD values are approximate

    Start Here
  • Start today
    Lilla’s Mystery Box 2025
    Self-Paced

    Explore creative living with Lilla rogers!

    Make Art That Sells’ co-founder, the inimitable Lilla Rogers, was one of the most successful illustration agents in the world, an accomplished former illustrator, a best-selling author, and a beloved educator. Overall, she’s been in the art business for over three decades, and she has tons of tales to tell. Enjoy five recordings with top art agent Lilla Rogers as she explores her creative world, plus fascinating downloadable worksheets, mini assignments and tons of advice  that will help you find your joy and your passion. This course is for anyone who does any kind of creative work, and will give you insights into yourself, creativity and success, as well as giving you concrete tips for a happy, fulfilled creative life. In this class, she’ll be inviting you to step inside her world and explore creative living with her. A big warm bath of a course, Lilla’s Mystery Box promises to delight, to inspire and to surprise. Step in, relax and enjoy. Want more info? Scroll down for details.

    Start Here
  • Start today
    My Arty Book Pitch 2025
    Self-Paced

    Learn how to get an art-driven book deal! Imagine holding your very own stunning art-driven non-fiction book in your hands, written and illustrated by YOU. Arty books can be travel guides, heavily illustrated guided journals, graphic novels, craft how-tos, social/emotional and neurodiverse art-driven memoirs, and tons more. They are a brilliant way to derive income and expand your creative career, This course is fantastic for creative people such as artists, crafters, illustrators, writers, designers, photographers or anyone who is passionate about a hobby or interest. And you don’t need to be an expert! You just need to care about something you want to share. Lilla will give you the tools you need to make your dreamy passion into a book pitch that agents and publishers will love. Previously run as a live course, this class is now self-paced so you can sign up immediately and get started  on YOUR arty book! Big news, Lilla will be popping in for a bonus LIVE review. Sound good? Scroll down for details.

    Start Here
  • Start today
    Lilla’s Art Recipes: Drawing Faces 2025
    Self-Paced

    Instant Access FOR ALL LEVELS Fall in love with drawing in this popular online course!

    Learn to draw faces in one of our most popular e-courses with top art agent and former illustrator Lilla Rogers. It makes a HUGE difference to your career when you can draw anything. Drawing can be intimidating when it is taught the traditional way. You get better at drawing when the learning is playful and inspiring. That’s why Lilla is sharing her secrets on how to draw, in a fun, non-scary way, which anyone can learn.
    Course teacher, and art agent of over 30 years, Lilla Rogers says: “Whatever stage of your art career you’re at, the ability to draw faces is thrilling and great for your career. As an agent, I always looked at an artist’s work with a view to representation, the ability to draw faces is something that I definitely looked for, because I know it would radically increase their income.”
    Want to find out more? Just scroll down!

    Start Here
  • Start today
    MATS MBA 2025
    Self-Paced

    FOR ALL LEVELS The future is about entrepreneurial creativity! Learn the secrets of success from top art agent Lilla Rogers and award-winning entrepreneur Beth Kempton, who have created brands and businesses with millions of dollars in revenue. They share their very best advice, tips, and assignments for career and financial success. This is a self-paced crash course in making money doing what you love and building a thriving business. This course will motivate and inspire you, give you actionable and concrete tips, and help you create your own formula for success.  Over 15,000 students have taken this course to help grow their creative business, so why not join them! Want more info? Just scroll down!

    Start Here
  • Start today
    Portfolio Review 2025
    Self-Paced

    Make your social media and website attract the jobs you want!

    Have you always wanted to see how a top agent reviews a portfolio? What are they looking for? From over 30 years in the business, Lilla Rogers has boatloads of wisdom to share. In this energizing self-paced course you'll watch art agent Lilla review portfolios, websites and social media of artists and illustrators just like you. There's a ton of brilliant advice that you can use in promoting your own work to attract attention and land those lucrative jobs. Want more info? Just scroll down!

    Start Here
  • Start today
    Home Décor Plus 2025
    Self-Paced

    Build your portfolio! Get the latest trends!

    Our exciting self-paced mini-course, Home Décor PLUS, is a fantastic way for you to crank out some gorgeous market-savvy art for your portfolio that will help you launch or boost your amazing home décor design career! Do you ever look at cool products from Anthropologie or West Elm and wonder how the artist got the job? Renowned art agent Lilla Rogers knows, because she assigns $$$-worth of work like this to her artists every day! Let her show you how you can get your unique art on amazing products like these!
    • Home Décor PLUS features our incredible teachers: top art agent Lilla Rogers and creative director and Margo Tantau
    • Get a fabulous trend board to create an exciting new portfolio piece that will wow agents and creative directors
    • Try out new styles, develop your own personal style, and broaden your portfolio range
    • And, as ever, you’ll get plenty of insider tips and advice from industry experts to help you to succeed!
    This mini-course is perfect for you if you want a taster of the exciting home décor market, or you want to broaden and strengthen your portfolio. Bring your dream home décor collection to life!  Scroll down for more information and to book your spot!

    Start Here
  • Start today
    Hot Markets for Your Art Part A 2025
    Self-Paced

    Want to learn how to make art that sells?

    Build a professional illustration portfolio and learn how to make art that sells in 5 of the most lucrative markets: illustration for bolt fabric, home décor, illustrating children’s books, wall art, and the gift market. The course is full of expert advice from the people who buy art, through a series of exclusive interviews with industry leaders who collectively buy millions of dollars of art every year. Find out exactly what art directors look for in each market. Don't miss out! The course includes a series of professional-level assignments designed to build your portfolio strength in each market area. Kick-start your creative career today! Want more info? Just scroll down!

    Start Here
  • Start today
    Hot Markets for Your Art Part B 2025
    Self-Paced

    Want to learn how to make art that sells?

    Build a professional illustration portfolio while learning how to make art that sells in 5 of the most lucrative markets: stationery, baby/children’s apparel, scrapbooking, editorial (magazines, books and more) and party paper. The course is full of expert advice from the people who buy art, through a series of exclusive interviews with industry leaders who collectively buy millions of dollars of art every year. Find out exactly what art directors look for in each market. Don't miss out, boost your portfolio and land your dream gigs  in 2025! The course includes a series of professional-level assignments designed to build your portfolio strength in each market area. Want more info? Just scroll down!

    Start Here
  • Start today
    Best of Bootcamp: Market Mix 1 2025
    Self-Paced

    five of our favorite assignments!

    Welcome to the Best of Bootcamp! We've released five of the assignments you love taken from previous Assignment Bootcamps to help you build a fabulous portfolio and land paying jobs. Art agent Lilla originally created her hugely popular Assignment Bootcamp course because you told her that that’s what you wanted: professional level assignments for hot art markets. The Best of Bootcamp takes five different assignments from different years for five different art markets, and packages them all up in one tasty instant-access bundle. Dive in and do them in whatever order you like, do them alone, do them with a buddy, do them at a time and pace to suit you – however you choose to do them, you’ll end up with five gorgeous eye-catching pieces of art to broaden and strengthen your illustration portfolio. Want more details? Scroll down for more information.

    Start Here
  • Start today
    Creating Collections for Home Décor 2025
    Self-Paced

    Build a professional home décor pitch featuring your artwork!

    Creating Collections for Home Décor is self-paced! Sign up now and get instant access to trend boards, videos and assignments  from top agent Lilla Rogers and  trend expert Margo Tantau! The home décor market is huge right now: according to a recent report from Allied Market Research, the global home décor market is estimated to reach a whopping $1045 million by 2032. Let Lilla Rogers and brilliant creative director, Margo Tantau, show you how you can get a share of it! This course provides the skills and knowledge to fill a huge gap in the lucrative home décor market – for artists who can conceptualize and pitch full product collections. By showing art directors that you can do this, you put yourself ahead of the game, and stand out from other artists as a commercial professional. Not only are they more likely to buy your work, they are likely to buy MORE of your work – perhaps even your entire collection. So let's get started! *** PLUS, join Lilla and Margo for a BONUS live review on April 11th   ***  Want more info? Just scroll down!

    Start Here
  • Start today
    Editorial Illustrating for magazines and more 2025
    Self-Paced

    Get work in this cool and lucrative market!

    Lilla Rogers is not only a renowned art agent, but also has many years’ experience as a professional illustrator. In this course, she shares her wisdom, expertise and top tips from her decades-long editorial and agenting career. Find out how to get work in this cool and lucrative market, whether you have previous experience or not; what to show on your website or Instagram to get magazine work; how to come up with concepts in your own style; and much more. This course has previously run live four times (including twice in its first year after it sold out the first time!) and is now available as a self-paced course. This means that not only do you get instant access as soon as you sign up, but you also get all four assignments PLUS a bonus mini assignment, enabling you to build a really strong and broad editorial illustration portfolio that covers a range of subject matter, from science to pop music. Sign up now! Want more info? Scroll down for the details.  

    Start Here
  • July 7, 2025
    Illustrating Children’s Books 2025
    Live

    Join our bestselling children's book illustration course! In five weeks, you’ll create a brilliant children’s book pitch to help you land your dream children’s book gig. In this course you’ll get videos, weekly assignments, live weekly video reviews, interviews with publishers and illustrators and more. Co-taught by top art agent Lilla Rogers and highly-respected children’s book art director Zoë Tucker, you'll get 3 exclusive texts plus insider knowledge and hints and tips  from the experts. Serious about a career in children's book illustration? Want to start landing illustration jobs? Sign up for our popular children's book illustration  course and boost your portfolio! Want to find out more, or buy as part of a bundle? Scroll down for details.

    Start Here
  • September 8, 2025
    Assignment Bootcamp: Lettering 2025
    Live

    12 weeks of gorgeous lettering inspiration!

    Lilla Rogers here. Some of you may already know me as an art and literary agent and former illustrator, but you may not know that I’ve been obsessed with lettering ever since penmanship was my favorite subject all the way back in Grade 3. Since then, I’ve honed my craft by studying Chinese calligraphy at the University of Wisconsin and taking a class with fabulous calligrapher Barbara Bash in Boulder, Colorado, and I’ve provided lettering for clients like Bergdorf’s, Bloomingdales, Vogue, the Washington Post, and Oprah Magazine. Lettering is fantastic for your career and can get you a ton of work. I created this course because I wanted to encourage you to experiment with different styles of lettering, to find your own unique style, and to fill your illustration portfolio with beautiful artwork designed to get you paying jobs. Back for 2025 with all new content. Welcome aboard: let’s make magic together.

    Want to find out more about the course and bundle options? Scroll down for  more infomation.

    Start Here

Make Art That Sells Instagram

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Fab art by Make Art That Sells Student Tequitia Andrews @tequitia_andrews for our FREE Black art history course, Redrawing Black History.  If you haven’t already signed up for this amazing course, do it now!  Link in bio!

Fab art by Make Art That Sells Student Tequitia Andrews @tequitia_andrews for our FREE Black art history course, Redrawing Black History.

If you haven’t already signed up for this amazing course, do it now!

Link in bio!
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It’s time to get that arty book idea out of your head and onto the page!  Hone your winning book idea and create a ready to send pitch with worksheets and more plus a LIVE REVIEW with former top art agent and author Lilla Rogers.  Find out more in today’s blog – link in bio!

It’s time to get that arty book idea out of your head and onto the page!

Hone your winning book idea and create a ready to send pitch with worksheets and more plus a LIVE REVIEW with former top art agent and author Lilla Rogers.

Find out more in today’s blog – link in bio!
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Fab art for Find Your Art Style with Style by Make Art That Sells student Heather Manning @printwarestudio

Fab art for Find Your Art Style with Style by Make Art That Sells student Heather Manning @printwarestudio ...

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Beautiful art for our next live course, Illustrating Children’s Books, by Make Art That Sells student Collee Wilkinson @coleewilkinson

Beautiful art for our next live course, Illustrating Children’s Books, by Make Art That Sells student Collee Wilkinson @coleewilkinson ...

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What would you love to write an arty book about? What passion would you love to share with the world (and get paid for it!)?  Using course leader Lilla’s insightful worksheets, you’ll brainstorm what you love and your weird, beautiful take on the world to come up with the arty book that only you can write – and then create a ready to send pitch following Lilla’s step by step process.  Sign up now and save a massive 25% - but HURRY, this offer ends TODAY!  Find out more and sign up now – link in bio!  Image shows art for class by Make Art That Sells student Aleksandra Szmidt @olishka_art

What would you love to write an arty book about? What passion would you love to share with the world (and get paid for it!)?

Using course leader Lilla’s insightful worksheets, you’ll brainstorm what you love and your weird, beautiful take on the world to come up with the arty book that only you can write – and then create a ready to send pitch following Lilla’s step by step process.

Sign up now and save a massive 25% - but HURRY, this offer ends TODAY!

Find out more and sign up now – link in bio!

Image shows art for class by Make Art That Sells student Aleksandra Szmidt @olishka_art
...

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Ever dreamed of writing and illustrating your very own illustrated non-fiction book? Find out how and build your eye-catching pitch step by step in this unique course from former art agent and author Lilla Rogers.  Sign up now and save 25% in our flash sale – but HURRY, this offer ends TODAY!  Find out more and sign up now – link in bio!

Ever dreamed of writing and illustrating your very own illustrated non-fiction book? Find out how and build your eye-catching pitch step by step in this unique course from former art agent and author Lilla Rogers.

Sign up now and save 25% in our flash sale – but HURRY, this offer ends TODAY!

Find out more and sign up now – link in bio!
...

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