My Arty Book Pitch 2024
Learn how to get an art-driven book deal!
Imagine holding your very own stunning art-driven non-fiction book in your hands, written and illustrated by YOU. Arty books can be travel guides, heavily illustrated guided journals, graphic novels, craft how-tos, social/emotional and neurodiverse art-driven memoirs, and tons more. They are a brilliant way to derive income and expand your creative career,
This five-week course is fantastic for creative people such as artists, crafters, illustrators, writers, designers, photographers or anyone who is passionate about a hobby or interest. And you don’t need to be an expert! You just need to care about something you want to share. Lilla will give you the tools you need to make your dreamy passion into a book pitch that agents and publishers will love.
You’ll get weekly LIVE reviews in class, and agent Lilla will be looking at every single piece of art submitted to the class gallery before the deadline. Then, she’ll be picking one student at the end of class to meet on their book pitch for a private (supportive and enthusiastic!) 45-minute consultation.
Sound good? Scroll down for details.
* excluding sales tax which will be added at checkout depending on your country of residence.
Overview
I’m Lilla Rogers. I’m an author and an agent for artists and artist-authors. I’ll be your teacher and guide as we uncover — and make a pitch for — the book you were meant to write and illustrate in this five-week course.
Check out the incredible range of themes and styles of art-driven books! We’ll analyze a variety of books that will definitely inspire you. We’ll create a pitch for the book you’ll love to write and illustrate. Two of the books above were written and illustrated by artists I represent, Erica Root and Zoe Ingram.
A published book brings new opportunities to you like speaking engagements, teaching opportunities, more illustration gigs, writing for columns, being interviewed on podcasts, and much more (all of which I’ve done).
Plus your next books will be easy to pitch and a joy to write.
What is in demand these days is your cool creative mind and the book you’re able to make from your own vision — you just need the right instruction.
Book spread by Sarah Walsh for my Arty Book Pitch
Who this course is fantastic for…
Creative people like artists, crafters, illustrators, writers, designers, photographers or anyone who likes to make things or is passionate about a hobby or interest. And you don’t need to be an expert! You just need to care about something and want to share it. I’ll give you the tools you need to make your dreamy passion into a book pitch that agents and publishers will love.
Learn how you can write and pitch your very own gorgeous art-driven book with me, agent Lilla Rogers.
- Do you want helpful worksheets and discussions to help discover the best book for you to create?
- Do you want to learn all the cool ways you can structure your book interior, from journal prompts to checklists to quotes to prose?
- Do you want to connect with others in small groups along the way to share your thoughts (optional)?
- Do you want the structure of a thorough, step-by-step course to help you succeed?
- Do you want to learn from an author and top art and literary agent who loves to teach?
And finally…
- Did you know that to pitch your book you don’t need to write the whole book? You’ll only make a few sample pages and a proposal, and I’ll help you with all of it.
Look at how gorgeous and varied the interiors of Katie Daisy’s books are. How will you design your interiors? I’ll show you loads of ways and discuss which ones will work best for your kind of book.
PLUS: I’ll select one student at the end of class to work on their pitch in a one-on-one hour-long session. This is an incredible opportunity!
Sign up to My Arty Book Pitch to get 25% off today!
Or, grab the bundle and get a whopping 40% off, but only while the sale lasts! Sign up to the Get Me a Book Deal bundle.today!
Who this course is fantastic for…
This course is perfect for anyone creative and passionate who feels they have something to share with the world.
For creative people like artists, crafters, illustrators, writers, designers, photographers or anyone who likes to make things or is passionate about a hobby or interest. And you don’t need to be an expert! You just need to care about something and want to share it. I’ll give you the tools you need to make your dreamy passion into a book pitch that agents and publishers will love.
Artwork by Asa Gilland, created for My Arty Book Pitch
This course is perfect for you if:
- You’d love to make a book you’re passionate about in your own authentic way
- You love making gorgeous journal pages in your own journal or sketchbook
- You don’t necessarily want to write a ton of words (but maybe you do)
- You want to help others in some way, possibly from your own experience
- You want to show others how cool something is, how much they might enjoy or benefit from something like crocheting dog sweaters or your travels in a van for a year
- You have something you care deeply about and want to advocate for it, like how you manage anxiety, or your time management style
- You’ve taught something in real life and would love to make it into a book to drive traffic to your courses
- People say you’re really good at something and should write a book about it
- You own far too many gorgeous journals by other people and want to get some of your own published
Don’t think of yourself as a writer? Don’t worry – writing an arty book can be a lot easier than you might think. If you have ideas and you’re creative, then you have an arty book in you.
How do you know you can write a book?
- Do you love books and bookstores?
- Do you like to read?
- Do you like to tell stories or explain things?
- Do people seem interested in your stories, and light up when you tell them?
- Do you teach people, mentor, or instruct anyone, like your kids, or professionally? Do you enjoy it?
- Do you have fun writing texts to friends?
- Can you focus on something when you are passionate about it?
- Do you really want to create a book?
What kinds of books could you write?
The range of art-driven book topics is endless: here’s a wildflower workbook, a book on creating calm, the existential crises of a creative introvert, and a guide to happiness.
Which of these sound like you?
- You’d love to make a book about something you’re passionate about in your own authentic way
- You don’t necessarily want to write a ton of words (but if you do want to write a lot then that’s okay too – arty books can contain anything from almost no text (like an illustrated journal, for example) to plenty (like a personal memoir))
- There’s something you are excited to show or share or teach or advocate for
- You want to help others in some way
- You want to show others how cool something is, or how much they might enjoy or benefit from something
- You’ve taught something in real life and would love to make it into a book
- People say you’re really good at something and should write a book about it
- You own far too many gorgeous journals by other people and want to get some of your own published
A variety of formats for your illustrated non-fiction book. The options are endless!
Making an arty book is fantastic for creative people like you. Why? It’s fun and rewarding. It can be a great new stream of income. Once you’ve done one, you know how to do more, and each book deal makes the next one easier (look at artists like Katie Daisy, Lisa Congdon – who was previously represented by Lilla, or Meera Patel – a former Make Art That Sells student – for example): your next books will be easy to pitch and a joy to write!
Plus, it can be fabulous for promotion, driving new traffic to your art and products. A published book can also bring new opportunities to you like speaking engagements, teaching opportunities, more illustration gigs, writing columns, being interviewed on podcasts, and much more (all of which art agent Lilla has done!).
Gorgeous illustrated book spread by Make Art That Sells student Anna Kambouris
Why you need this class:
- You would love to make a gorgeous book but don’t know where to start. You want guidance and structure from an industry expert.
- You want to learn from a top art and literary agent, author and teacher.
- You want to learn how to ideate, write and illustrate books and make a pitch that gets your book picked up by a publisher.
- You want the motivation and accountability of deadlines.
- You want to do it all in the company of hundreds of supportive, friendly creatives from around the world.
What should your book be about? When you think of your own gorgeous book, which of these excites you most?
- Making pictures on a topic you are excited about drawing
- Taking photos of things you love
- Showing others how to do a craft and all the cool things you can make
- Bringing beauty to others
- Helping others socially/emotionally
- Advocating for something you want to change
Sign up today!
What is an arty book?
It’s a book that’s primarily filled with imagery and varying amounts of text from some to very little. It might be filled with illustrations, photographs, lettering, diagrams, and other goodness. It’s the book that you find yourself picking it up and flicking through the pages just because it’s so freaking gorgeous.
Look at the variety of topics that an art-driven book can be about: an exploration of flowers, how to pet a cat, the imagined contents of people’s bags, magical musings on growing your own power.
You might create a beautiful journal with lots of art and prompts and maybe a few tiny personal stories, a craft or art how-to book that’s mostly photos of your cool projects … an account of something you’ve experienced or learned in life that you want to write about together with a few images or inspiring prompts … a memoir of a time in your life with drawings or photos … or almost anything else you can think of!
Arty books are a brilliant market for creative people because (1) there’s a huge demand for them, (2) they allow you to be 100%, completely, utterly, irrevocably YOU and (3) you don’t need to wait for a project — you’re in charge of your career and can pitch your own projects. Whatever your lovely weird little soul hankers after the most: that’s what would make a fantastic book. And it will be utterly unique – just like you. And I’ll help you get there.
Whether you’re an artist, a photographer, a graphic designer, a writer, a crafter, a performer, a storyteller, a hobbyist, and just someone who’s passionate about something and wants to share it and monetize it, this course is for you.
A selection of the gorgeous non-fiction illustrated books by Lisa Congdon, two of which she did with my agency
Writing your pitch might be easier than you think! Firstly, you don’t need to write the whole book for a pitch. A pitch can be as simple as, “Here’s how cool my book would be. I think you’ll love it. Do you want to acquire it?” In other words, you just need an idea and some sample words or chapters.
Worried about writing? Can you write sentences? Can you text? If you can write sentences – emails or whatever – then you’re a writer. The good news is that you don’t need to be a great writer: you only need to be passionate about your topic. Your editor will guide you along the way and help you to polish your writing, and your copy editor and proofreader will clean up your typos and grammar until your words shine. You can pitch a book of illustrated quotations – or some arty books, like journals, for example, have very little text. In some cases, the publisher will get you a co-writer. Plus you can just write little bundles of sentences for a chapter (art agent Lilla will explain more in class).
A brilliant career! Here are a few of the many arty books that Katie Daisy has done, which led to spin offs like stickers, calendars, workbooks, and more.
How about if you’re not confident about your drawing yet? You can take photographs – perhaps overhead flat lays or other photographs. Think of the images you post on social media. If you’re a graphic designer, you can make a design-y, type-driven book. If you’re thinking of writing a book about craft, you can either take your own photos or sometimes the publisher will provide a professional photographer.
Here’s why making your book will be really easy. Your pitch essentially just needs to show an editor that you have an idea you’re passionate about and that you know how to pitch it to them. We’ll first work on your book idea, and then we’ll craft all the bits and pieces for your pitch in class, step-by-step.
A glimpse inside some gorgeous arty books featuring a variety of styles and layouts. While not essential, books are a great opportunity for you to showcase your lettering.
Sign up to My Arty Book Pitch now.
Watch Lilla’s FREE 5-part video series here to find out more about this fun and lucrative market!
What You Get
In this course, you’ll follow my step-by-step process, carefully designed for creative people and illustrators just like you. Over the decades I’ve mentored my represented artists and taught over 30,000 students online, so I understand how to motivate without overwhelming, how to make course content exciting yet thorough.
What kind of arty book is perfect for you? What unique book will you write? Using my insightful worksheets, you’ll brainstorm what you love, what you would love to draw, and your weird, beautiful take on the world to come up with the arty book that only you can write.
These arty books explore a range of social/emotional topics.
Next, you’ll explore the kinds of imagery that would be exciting for you to draw or photograph, and I’ll show you tricks for using Amazon and Google to research and explore some of your potential topics, comparable books, and title ideas.
I’ll share some sample tables of contents so you can start working on your own table of contents (TOC).
We’ll peek inside a variety of books to examine the layouts of double-page spreads from journals, how-tos, craft guides, graphic novels, and more.
Look at the cool ways you can make the interior pages of your arty book! We’ll examine the vast array of ways to lay out your pages, as seen above.
I’ll provide templates to guide you along your way, and you’ll create a few double page spreads to include in your proposal.
By the end of the course, you’ll have a finished proposal and an idea of the next steps to take. Your proposal will include:
- A summary, which is like what you would tell your friend about your book in a nutshell
- Why you are the person to write it
- Why your book is so cool and who will want to read it (who your readers will be)
- Comparables, where you mention a few books like yours but why yours is different and special in some way
- A table of contents to give your editor an idea of what you’d like to write about and how you’ll organize it
- A sample chapter or a few sample spreads, full of your gorgeous imagery
Plus, you’ll also get:
- Suggested publishers who love art-driven books
- How to find an agent for your book and what to send them
- A fantastic private Facebook group for support, advice and encouragement, which will stay open indefinitely after the course has finished
- Weekly hour-long live Zoom events with me, agent Lilla, where you’ll go through the course material together, get tips and advice, and have the opportunity to ask any questions that you may have. I’ll also review a selection of student work
- Breakout rooms, a safe and supportive space to discuss and share your ideas
- Weekly assignments with a weekly class gallery to submit your work with deadlines to keep you accountable and make sure you bring your A-game
- Inspiring interviews with amazing artists who have written and illustrated their own arty books such as Meera Lee Patel, Lisa Congdon, Erica Root, Flora Waycott and Courtney Cerruti.
- Interviews with publishers to find out what they look for in a pitch!
- Plus I will be looking at every single piece of art submitted to the class gallery before the deadline. Then, I’ll be picking one student at the end of class and to meet on their book pitch for a private (supportive and enthusiastic!) 45-minute consultation.
The Lilla Rogers & Lisa Congdon interview
Don’t miss out on this incredible opportunity sign up today!
class schedule
Class runs for 5 weeks, from Oct 14 to Nov 17, 2024
class overview
Week 1: INTRODUCTION TO THE GORGEOUS AND LUCRATIVE WORLD OF ARTY BOOKS
- What non-fiction illustrated books (aka arty books) are and why they are a fantastic creative career focus and income stream for you
- Quiz: What book is in you waiting to come out? Start exploring your unique, quirky personality to discover the perfect book for you
- What should my book be about? How do you get ideas? Lilla shares her vintage book inspiration technique
- A showcase of a few incredible arty book careers to inspire you and to help you explore what can work for you
- Cool ways you can design your book: We’ll explore gorgeous interior formats and discover which one is right for your kind of book
- Get your first assignment!
Week 2: GETTING AND SHAPING THE IDEA FOR YOUR OWN ONE-OF-A-KIND BOOK
- Shaping the theme (contents) of your book, plus finding your voice and style
- How to get an idea that is totally you and makes you light up, done in your own unique way
- Your writing voice and how to write the thing
- Shaping your book. Let’s look at it from a different angle.
- Get your second assignment!
Week 3: MAKING A GORGEOUS INTERIOR SPREAD
- Creating your sample chapter that will wow the agent, art director or editor
- Discovering your winning title and subtitle
- Building your table of contents in a very fun way
- Getting started on your book summary
- Get your third assignment!
Week 4: WHAT’S A BOOK PROPOSAL? AND HOW DO YOU GET AN EDITOR TO SIGN THE DEAL?
- Your book proposal: Actual examples of book summaries (descriptions) and sample text to use
- Comparables: Other books that are like yours (and why yours is different and special)
- Let’s write your book summary
- Why you are the person to write the book (yes, you are!)
- Get your fourth assignment!
Week 5: PUTTING IT ALL TOGETHER TO PITCH YOUR BOOK
- How to make a pitch
- How to find editors and agents
- How to get the guts to send the thing out
- Why you want this! Let’s revisit that.
- Your dreamy dream editor: let’s manifest!
Find out more about the course in Lilla’s fantastic FREE video series here.
Sign up to My Arty Book Pitch today!
Your Teacher
Agent, author and teacher, Lilla Rogers
Not only does Lilla teach this course on creating art-driven books, mentors her represented artists on their own arty books, but she has also published her own art-driven book.
Why you need art agent Lilla Rogers as your teacher:
- She’s a top art agent for 45 brilliant illustrators and author-illustrators around the globe, and founder of the innovative Lilla Rogers Studio art agency, which has sold art for products worth over $300 million
- She’s the author of I Just Like to Make Things (Quarry) and a regular columnist for Uppercase magazine
- Through her Make Art That Sells courses, she’s has taught over 30,000 students from more than 100 countries, with an impressively high student repeat rate
- Why do students come back again and again? Because she’s super encouraging, she breaks everything down so it’s never overwhelming, she keeps you motivated with surprises and whimsy, and she tricks you into doing your very best work
- She’s taught at Parsons School of Design, the School of Visual Arts, New York, and taught artists for over four decades so she knows how to teach creative people to succeed
- She’s always looking for new artists to represent and takes the vast majority from among Make Art That Sells students after seeing their art in class
- The Make Art That Sells online community – 300,000 strong and growing – is hugely warm, fun and supportive
- We share student art in our newsletter and on our social media feeds, which are followed by agents, art directors and publishers.
Join Lilla in My Arty Book Pitch LIVE!
FREE 5-part video series
Welcome to our FREE five party video series on Writing and Illustrating Non-Fiction Books! Top art agent and author Lilla Rogers will tell you all about how you can pitch your very own gorgeous illustrated book, and why it’s such a fantastic market for creative people like you.
She’ll answer your questions about pitching your very own book, and show you tons of beautiful examples.
Ready to dive in and get inspired? You’ll get five FREE videos and here’s what you have to look forward to:
- Part 1: What is an illustrated non-fiction (or arty) book?
- Part 2: How to have an amazing book career, even if you’re not a writer – with lots of examples of artists’ book careers
- Part 3: What are all the cool ways you can design your arty book? Lilla shows you ideas and examples
- Part 4: So, how do you get an arty book deal?!
- Part 5: How to manifest your book deal
View the videos here
Want more? Sign up to My Arty Book Pitch now!
My Arty Book Pitch quiz…
Wondering what type of arty book to write? Try Lilla’s inspiring quiz and discover what illustrated non-fiction book YOU could create!
Download your quiz.
Have you discovered what gorgeous book YOU could create? Sign up to class here!
FAQs
If you have a question about Make Art That Sells please check these Frequently Asked Questions (FAQ) first. If you do not find an answer to your question here please feel free to contact us at [email protected].
Q. I’ve never taken an online class before. How does it work? Do I need to be at my computer at a certain time?
A: The e-course takes place in a gorgeously designed password-protected private classroom right here on this site. There is a separate classroom for each course, divided into lessons. Over the course of the five weeks, while the class is live, lessons will be made available throughout the live period of the course. You can tick off each class as you complete it to keep track of your progress.
A critique/feedback session will then be shared in the classroom the following week, highlighting work from several members of class. (Don’t be scared! This is an awesome opportunity to get your work in front of one of the world’s top art agents and author – and we are talking about real world how-to-get-your-work-sold valuable and confidence-building critique, not soul-destroying art school critique! We are all about positive feedback.)
The beauty of an online course is that you can check in whenever you like and do not need to be online at a specific time as the content will be available 24/7, so it does not matter what time zone you are in. You can log on every day if you choose, or set aside some time once or twice a week to work through it. There will also be a private Facebook group where you can connect with others and share images of your work.
The written content in the class will be downloadable and you will have access to the classroom for six months after the end of class so you have plenty of time to go back through everything at your own pace. The Facebook group will remain open indefinitely.
Q. What format is the class taught in?
A: The class is taught using video, written posts and a workbook. Everything is made available in a bespoke, password-protected private classroom. There are weekly assignments as well as a handful of additional creative exercises in the course. The big event is the weekly LIVE review, where teacher Lilla will review a number of the assignments submitted – maybe yours! – as well as sharing their tips and insight, and when you’ll also be able to add comments and ask questions.
Q: Do I need to have a drawing tablet or be able to create digital illustrations for this course?
A: You don’t need any special software or equipment for this course. Our students use all kinds of different methods: some are strictly digital, others are traditional artists, and lots are in between. Any method you want to use to create your imagery is fine!
Q: It says the class is live, but can I still do it at my own pace?
A: Yes! There are lots of live elements in our live courses (live reviews, Facebook lives, etc), but all of it is saved and made available in the classroom. You have access to all live course materials for six months after the end of the course. You do not have to be online at a particular time, unless you want to see the Facebook Lives or other live events while they are being broadcast. All live content will be saved and posted in the classrooms shortly after each live session, so you can watch each replay if you missed it, or even watch the video/live content multiple times if you’d like. Once the lessons are published in the live classes, you can revisit and complete the course content at your own pace.
Q: Do I need to be a writer to participate in this class?
A: No. The good news is that you don’t need to be a great writer: you only need to be passionate about your topic. I’ll help you write it. I even have a technique like mad libs to help you fill out your book summary! Once you get a book deal, your editor will guide you along the way and help you to polish your writing, and your copy editor and proofreader will clean up your typos and grammar until your words shine.
Q: Do I need to write a large amount of words for this course?
A: No. You can make a book primarily of your illustrations or your photographs. You can pitch a book of illustrated quotations; or some arty books, like journals, have very little text. Your editor will polish your text. In some cases, if you have quite a bit of text, the publisher might get you a co-writer. Plus, you can just write little bundles of sentences for a chapter (art agent Lilla will explain more in class.)
Q: Do I need to be confident at drawing ?
A: Not at all! You can create a book that is entirely photography-driven, such as overhead flat lays step-by-step art technique or craft-making photos, travel shots, or other kinds of photographs. Sometimes the publisher will provide a professional photographer to shoot your work. Additionally, I’ll show you a few books by people that clearly aren’t artists but still include their simple, non-professional, yet charming drawings.
Q: Can I access Make Art That Sells courses from any device?
A: Yes, you can access Make Art That Sells courses from any device once registered, but we strongly recommend viewing our courses on a desktop or laptop for the best user experience. We pack lots of information and visuals into our courses and they are best viewed on larger screens.
Q. Can I ask questions to Lilla and during the course?
A. Yes, you will be able to ask Lilla and anything you like during the five weeks of class. Don’t forget to tune in for the Zoom Lives!
Q. Can I get feedback from Lilla and on my work?
A: Lilla and will view every single piece of work submitted to the private community area in response to the main weekly assignments. Each week they will pick several submissions to review, based on which offer the best learning opportunities for everyone in class. These reviews will be videoed and shared in class. Please note that we do not guarantee that your work will appear in the weekly review, and you will still learn a huge amount even if your art isn’t featured.
Q. How hard is the course?
A: Lilla is a gifted teacher and has broken down the assignments into clear steps to help you create great work without getting overwhelmed.
Q. How much time will the class take?
A: The more time and energy you invest, the faster you will see results. The content varies from day to day but you will probably need around 20-30 minutes per day for the lessons, then an additional hour or two for the mini exercise and anything from 3-6 hours for the main weekly assignment, depending on how much effort you choose to put into it. It really is up to you. We encourage you to plan to spend at least six hours a week on the course (and hopefully more!), at whatever time suits you. There is a huge amount of information and inspiration packed into this course, and you should be prepared for an intensive learning experience!
Q. Does it matter what order I take the courses in?
Make Art That Sells courses can be taken in any order. You can take each course individually – or take them all to put a rocket under your creative career.
Q. How do I choose which course is right for me?
A: It really depends on what you are looking to learn.
- If you want to create a gorgeous art-driven non-fiction book then My Arty Book Pitch is perfect for you.
- If you want to create a stunning children’s book illustration pitch that includes everything an agent or art director will want to see, you want Illustrating Children’s Books.
- If you want to create your own unique children’s book pitch, you need My Kid Book Pitch.
- Please note, if you want the opportunity to put questions to Lilla and have the possibility of having your work reviewed, you want to sign up for one of our live courses. If you are happy just to have the chance to get your work featured in an online gallery and get support from your creative peers and have a smaller budget available, you want Assignment Bootcamp or Bootcamp Special: Character Play.
Q. How intense are the courses?
Q. I will be away for some of the time the class is running. Does this matter?
A: My Arty Book Pitch is an intensive class, so ideally you would want to check in at least weekly. However, you should be able to catch up if you are away for a week or less at a time. If you want to make the most of the opportunity to have Lilla view and possibly critique your work, we would encourage you to schedule in time to complete the weekly assignments within the week they are assigned.
Q. Do I need any special materials?
A: The course looks at art using a variety of media. We really encourage you to try new things, so it is up to you. Just get out your favorite art supplies! You will need a computer to view the course and a scanner or phone to take a photo of your art so you can upload it to the class gallery (optional).
Q. Do I need any special software?
A: As with the other MATS courses, it is possible to complete the entire course using traditional techniques (painting, drawing, etc.) but if you wish to complete and submit the assignments digitally you will need at least a basic knowledge of Photoshop and/or Illustrator. You will need to be able to scan in or photograph your assignments if you want to upload them to the gallery or share in the Facebook group.
Please note this is not a Photoshop/Illustrator instruction class. If you want to get more familiar with these programmes before starting the class we would recommend Skillshare or The Art and Business of Surface Pattern Design.
Q. I am not a digital artist. Is this course for me?
A: All of the assignments given in the course are suitable for both traditional and digital artists to interpret in their own way.
Q. Will I be able to communicate with others in the class?
Yes, you will be able to communicate via the private Facebook group provided (where you can also share images of your work). This will be a great chance to connect with other artists and designers, get different perspectives and share your work.
Q. Will the class material be available after the class has ended?
A: Yes, you will have access to the classroom for six months after the class has ended. The written class content can be downloaded from class. The Facebook group will remain available to you indefinitely.
Q. When is the class?
A: Class runs for 5 weeks from Oct 14, 2024
Q. How much is it and how do I register?
A: My Arty Book Pitch is £329, which is approximately USD $365. Please note this approximate $ equivalent is given for reference only. When paying by Paypal, you will be charged in your local currency at the prevailing Paypal exchange rate.
Depending on your country of residence you may also be charged sales tax on checkout. This will automatically be calculated when you register.
Click “Add to cart” to register. If a course is not yet on sale, join the waiting list and we will be in touch to let you know when the course is on sale. Please note that joining the waiting list does not guarantee or oblige you to take a place on the course.
Q. I see the prices are given in GBP (British pounds). Can I pay in another currency?
A: Yes, Paypal accepts most currencies. All class fees are charged in GBP (British pounds), and this will be the amount which shows up in your Paypal transaction, but you will automatically be charged in your local currency at the prevailing Paypal exchange rate valid at the point you sign up – so if you have a USD$ bank account the funds will be removed in USD$.
Q. What payment methods do you accept?
We process all our payments with Paypal, a safe and secure way of sending money online. If you do not have a Paypal account you can sign in as a Paypal guest and pay via credit or debit card. All class fees are in GBP (British pounds) but you will automatically be charged in your local currency at the prevailing Paypal exchange rate valid at the point you sign up.
Q. I don’t live in the USA. Is this course relevant for me?
A: Lilla Rogers represents artists internationally and has clients worldwide. Although the main buyers for art in the markets covered are in the US, much of the content is relevant for you wherever in the world you are, especially if you are interested in selling your work internationally. And because everything is made available to you online, it does not matter what time zone you are in.
Q. How is this course different to a college course?
A: As an art agent Lilla sees exactly what art sells and what doesn’t sell, and know what clients are looking for and how to present work to them. The course is based on many years of experience in the industry, and a clear understanding of where the gaps are.
As an online course, you can ‘attend’ from the comfort of your own home or studio, anywhere in the world, and the private classroom is open 24/7 so you can make it work around your life.
Qualified art therapist, illustrator, mindfulness coach and art educator Sandy Cousens landed a book deal with UK publisher David & Charles after taking My Arty Book Pitch in 2023. Her book, Creative Calm, will be published in October this year. Sandy told us: “It is all about tapping into our innate creativity to live a life with joy, purpose, inner peace and self love.”
The front and back cover of Sandy’s book, which will be published in fall 2024 by David & Charles. Sandy got her publishing deal after taking My Arty Book Pitch.
Sandy said: “After taking My Arty Book Pitch in March 2023, I secured a book deal with David & Charles – I’m beyond excited! It will be launched October 2024 and it’s truly a dream come true.
Thanks ever so much to Lilla for the course: it was the impetus I needed to set the wheels in motion.”
Art by Sandy for her book. Sandy is an art therapist, illustrator, mindfulness coach and art educator – what passions would you love to share with the world?
Sandy adds: “I am so grateful to David & Charles for this opportunity to share my passion to a wider audience, to now add ‘author’ to my bow (it still feels a little surreal!) and for the importance of helping others be creative, and find joy, on a daily basis.”
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Terms and Conditions
By registering for any of the Make Art That Sells classes and participating in any of the Make Art That Sells community areas, please be aware you are agreeing to the following Terms & Conditions:
- You acknowledge that your work will only get viewed by Lilla if you submit your assignment(s) as directed when any given class is live. You also acknowledge that although Lilla will view every piece of work submitted and provide general feedback to class during any live courses, and that only a handful of pieces will be chosen each week for specific critique (which will be shared with the class), and there is no guarantee that you will receive personal critique from Lilla during the course. Furthermore, you acknowledge that there is no feedback from Lilla Rogers offered in any course which is not live (i.e. our instant access self-paced classes).
- You agree that Make Art That Sells may give permission to select art directors to view the finished works submitted for critique. Should they be interested in working with you, Make Art That Sells will put you in contact and you can continue your discussions directly.
- You give permission for Make Art That Sells to use any images you submit for critique in any class, or share in the class community area, to be included in any future class-related marketing or promotional strategies, online or offline. You will always be credited and will retain the rights to your work.
- You agree to the class Ground Rules which are as follows:
- (i) Stay open
- (ii) Be positive
- (iii) No negative critique of others
- (iv) No excuses are necessary. If you miss a deadline for submitting your assignment that is fine, but the entire class does not need to know the reasons for that.
- You acknowledge that Make Art That Sells and Do What You Love Ltd are the owner(s) or licensee(s) of all intellectual property rights in the site and the digital products you purchase, including any databases that hold relevant information about the site and its products. They are protected by copyright or trademark registration and you may only use any of the digital products in line with these terms.
- You acknowledge that all of the digital products that are available for sale on our site are owned or controlled by our licensors, or us. Upon payment of the price for any of these digital products, we grant you a non-exclusive, non-transferable license to use the digital products for your own personal, non-commercial use.
- You agree that you shall not redistribute, transmit, assign, sell, commercially exploit, broadcast, modify, adapt, edit, sub-license, rent, share, lend, or transfer any digital products that you purchase through this site, or any of the contents delivered via Live Zoom or within our private communities.
- You acknowledge that Make Art That Sells reserves the right to delete any inappropriate comments in the classroom or any of the class-related community spaces, in order to provide and maintain a supportive classroom environment.
- You confirm that you are purchasing a single license for this course for your individual use only. To enquire about educational/corporate rates (for official groups of 10 or more) please send an email to hello [at] makeartthatsells.com.
- You acknowledge that Make Art That Sells/Lilla Rogers Studio reserves the right to replace any advertised content with alternative content of equivalent value without notice.
- You acknowledge that Make Art That Sells/Lilla Rogers Studio reserves the right to replace any advertised lead teacher or co-teacher with another suitable lead teacher or co-teacher chosen at Make Art That Sells/Lilla Rogers Studio’s sole discretion without notice. This includes replacing Lilla Rogers for any particular course should she be unavailable due to unforseen circumstances, such as illness.
- You acknowledge that all sales are final and no refunds will be given before, during or after class.
- You acknowledge that, if paying in installments, no part-payments will be refunded should you cancel your place before class begins.
- All courses are priced in GBP £. Any approximate $ equivalents given are for reference only. When paying by PayPal, you will be charged in your local currency at the prevailing PayPal exchange rate.
- You give permission for your email address to be added to the mailing lists of Lilla Rogers Studio, Make Art That Sells and Do What You Love. You can unsubscribe at any time.
Privacy Policy
We do not store credit card details nor do we share customer details with any 3rd parties.
Delivery Policy
All our courses are delivered online in a private password-protected classroom. We do not deliver physical products in the post, but rather send you an email with the URL of the classroom and the password you need to log in. This email is sent to the email address you used to register for the class. Our online communities are offered via individual Facebook groups, to which you can request access, which will be granted once your enrolment has been confirmed. You can access the private classroom for your course via the Account section of this website, on or after the advertised start date of the course. For self-paced classes, you can access the private classroom via the Account section of this website, as soon as your purchase is complete.
Make Art That Sells reserves the right to change the time of any advertised Live Review without notice, for any reason whatsoever. If you have any issues accessing classrooms you can contact us at [email protected] where we will always endeavor to respond within 72 hours.
You can view our full detailed terms & conditions here: https://makeartthatsells.com/terms-conditions/
Make Art That Sells, 2023
