Invest in your creative career today with our professional development courses

Join the conversation!

May 2017 Bootcamp Gallery is now Live!


The third gallery from our 2017 Make Art That Sells: Assignment Bootcamp class is now live! You can view it here

I really want you to see the magnificent work that the students (of all levels) have created. The gallery features over 450 pieces of original art inspired by the May class assignment… to design a journal cover featuring roses and a quote by Gertrude Jekyll.

There was so much fabulous work submitted in response to this brief, and we love the ongoing supportive energy in the Bootcamp community. What a generous, talented group of artists they are!

CLICK HERE TO VIEW THE MAY GALLERY!

***

Graduates of our courses have gone on to win work from clients such as Hallmark, Robert Kaufman Fabrics, Oopsy Daisy, Uppercase Magazine, West Elm, Midwest CBK, and more. It is industry learning that works in the real world. Find out more and register HERE

I will be conducting the LIVE REVIEW in  in our MATS A and MATS B classes in June. This is the last call to get your work in front of me and join me in a Live Review!

For a chance to be in my review you must submit your work by June 7, so REGISTER HERE!

Sign up now! You’ll have access to a huge vault of minis, assignments, and previous review videos PLUS you’ll be the first to find out about the LIVE REVIEW assignment and all the details about how to take part. See all the cool stuff you get here. 

See you in class!

Xo

Lilla

Video series: Monetizing your Quirks: What makes you weird is what makes your brand!


Lilla often gets asked what makes an artist stand out.

Her favorite answer is ‘What makes you weird makes your brand special!’ What? It’s OK to be quirky, an oddball, different from everyone else? YES! In fact, more than OK, it’s important, and it’s what will set you apart. Check out Lilla’s free video series to find out more.

In this free series Lilla shares…

  • Why it pays to be different/weird/quirky
  • How to identify the differences that you can use to your advantage in your art career
  • How to take those quirks and make them your signature
  • How to attract mainstream clients with your quirks, not put them off
  • Other tips on monetizing your quirks

 

Watch the 3-part video series HERE

 

Now’s the time to sign up for our popular Make Art That Sells e-courses because Lilla will do a LIVE REVIEW in our self-paced MATS A and MATS B classes in June! The assignments that Lilla will review were just announced. REGISTER HERE.

Maximize the amount of time you’ll have to work on your piece. Sign up now to get INSTANT ACCESS to these juicy assignments. Get your art in front of Lilla and have a chance at getting it reviewed.

 

For a chance to be in Lilla’s review you must submit your work by June 7, so sign up for MATS A here and MATS B here to get cracking!

You’ll also have access to a huge vault of minis, assignments, and previous review videos PLUS you’ll find out about the LIVE REVIEW assignment and all the details about how to take part.

xo, The Make Art That Sells team

Dive into your assignment now! Sign up today!


Now’s the time to sign up for our popular Make Art That Sells e-courses because Lilla will do a LIVE REVIEW in our self-paced classes in June! The assignments that Lilla will review were just announced. REGISTER HERE.

Maximize the amount of time you’ll have to work on your piece. Sign up now to get INSTANT ACCESS to these juicy assignments. Get your art in front of Lilla and have a chance at getting it reviewed.

Lilla has picked two of her favorite assignments from MATS A and MATS B for you to work on. Here are a couple of clues:

For MATS A: you’ll find cool stuff around your house
For MATS B: we get to know more about you

For a chance to be in Lilla’s review you must submit your work by June 7, so sign up here and get cracking!

Lilla says, “I can’t wait to see the awesome art that all of you will create!”

We will also be featuring some of the best work on the MATS blog and in our newsletter that reaches 1000s of people—including art directors who are looking for art in these markets! How’s that for an incentive?

SIGN UP NOW! You’ll have access to a huge vault of minis, assignments, and previous review videos PLUS you’ll find out about the LIVE REVIEW assignment and all the details about how to take part. See all the cool stuff you get here.

xo
The Make Art That Sells team!

Alumni success ‘spotlight’ interview with Art Collective: Pencil Parade


alumni-success-04

We are so proud of our Make Art That Sells Alumni, that we are pleased to continue a series of spotlight interviews showcasing their successes and artwork. We also ask them to share how the MATS courses have helped them learn and grow. You can see more Alumni Success stories here

Today, we have an interview with an art collective called ‘Pencil Parade Art Collective‘ a group of Make Art That Sells students! {Betsy Siber, Katherine Lenius, Brooke Glaser, and Megan Dunagan} They have taken MATS A & B (where we all met!), Creating Collections for Home Decor and also participated in Bootcamp and Global Talent Search (GTS).

 

 

Tell us a little about how your collective got started in art and design.

All four of us in Pencil Parade have different backgrounds such as photography, web design, and even music! But each of us followed a new path after discovering online courses in art licensing and illustration, such as MATS, and other online tutorials. MATS helped us realize the full potential that a career in illustration could be.

Pencil Parade started as we were finishing up MATS and we all realized we needed the continued support of a group of friends who would understand the art we were trying to do and the goals we are reaching for.

Lilla always says “People buy your joy.” What brings you joy?’

Katie says that she “creates joyful art for the everyday,” and we all agree! It’s right our own backyards: our gardens, on a walk down local streets. Just being in nature, watching your kids, and seeing the textures – and COLORS! We absolutely love finding new color combinations!

Design by Megan Dunagan

Which are your favorite market(s) to design for and why?

Brooke and Betsy adore the making art for children; whether it be for apparel, decor, or gifts: characters and bold color are where they shine. Katie and Megan find the most joy in creating for bolt fabric, home decor, and stationery. Creating texture and beauty for the place you live (and people you love!) is at the top of their list.

What are you working on currently?

Blue Print preparations! We are very much absorbed in getting ready for the show on May 21st-23rd (show 2). All of us are creating artwork in between printing tear sheets, banner making, and postcard-sending.

Design by Betsy Siber

What are some of the key things you have learnt from the MATS experience?

MATS really helped us learn to keep the market and client we’re designing for in mind. Creating beautiful art is one thing, but thinking beyond that to how it can be used adds another layer. In addition, it helped us explore the way we use color, composition, and lettering.

How have the classes helped your artwork evolve /grow?

MATS helped us look more critically at our work and see where it might fit in different markets. It also pushed our styles to dig deeper into what makes our individual art unique. We’ve remained a part of the MATS artist community which is incredibly rewarding, too – there are so many students who are incredibly knowledgeable in so many areas that can help your art business. Remember, some artists come from accounting, marketing, or even law backgrounds – it can be so important to stay involved and get all the help you can.

Design by Brooke Glaser

Any aha moments during MATS you would like to share?

We enjoyed how Lilla always says to draw lots of motifs/icons to start with – it makes the entire design process much more fun and helped develop our styles. Also, there were so many little details of things to pay attention to when designing for a specific market. These were the most valuable educational moments.

What are your key successes since taking a MATS class?

Megan says: “The MATS segment on Editorial work was a section I was unsure of at first, but it ended up being my favorite ‘subject’! I realized that I adore working on editorial and have even illustrated artwork for an entire article in a Southern California magazine.” Since MATS, we’ve each earned licensing/purchase contracts, worked on commissions, and we’re exhibiting at our first trade show to bring our work to more clients.

Design by Katherine Lenius

How would you describe taking a MATS class to a fellow artist looking to develop their art?

We would say it’s a big commitment: follow the setup guidelines, carve out the time to work on the assignments every single week and give it the attention you would if you were in a college classroom. There is so much to learn, so many connections to make, be sure to take FULL advantage of all the information you get and the classmates you meet. Don’t get discouraged by anyone else’s expertise – there’s room for everyone in art and you don’t know how long they’ve been doing it. Take a bunch of notes and make friends with your favorite artists. It’s SO worth it in the end!

What are your dream gigs for your artwork?

For Katie, Betsy, and Megan: it’s our own exclusive fabric deal with a textile company (and Betsy can cross that off her list, now!). For Brooke, she’d love to work on a special paper kit for Compendium or Chronicle Books. They both produce such inspiring and fun work. Once we all achieve those goals, home decor, editorial freelancing, and children’s books are next!

See more work here: Website | Instagram

***

MATS banner-title

Would you like to experience the Make Art That Sells classes yourself? Browse our live and self-paced classes here

Graduates of our courses have gone on to win work from clients such as Hallmark, Robert Kaufman Fabrics, Oopsy Daisy, Uppercase Magazine, West Elm, Midwest CBK, and more. It is industry learning that works in the real world. Find out more HERE and start today!

April 2017 Bootcamp Gallery is now Live!


The second gallery from our 2017 Make Art That Sells: Assignment Bootcamp class is now live! You can view it here

I really want you to see the magnificent work that the students (of all levels) have created. The gallery features over 450 pieces of original art inspired by the April class assignment… to design a mindmap for the editorial market.

This was a very different, much more personal kind of assignment where the students used a journaling exercise and corresponding imagery from the mini-assignment to create a mindmap of their personal courage.

There was so much fabulous work submitted in response to this brief, and we love the ongoing supportive energy in the Bootcamp community. What a generous, talented group of artists they are!

CLICK HERE TO VIEW THE APRIL GALLERY!

***

Graduates of our courses have gone on to win work from clients such as Hallmark, Robert Kaufman Fabrics, Oopsy Daisy, Uppercase Magazine, West Elm, Midwest CBK, and more. It is industry learning that works in the real world. Find out more and register HERE

I will conduct a LIVE REVIEW in our MATS A and MATS B classes in June. The assignments will be announced on Monday 1 May in the classrooms, so if you would like to get your art in front of me and also have a chance at its being reviewed, REGISTER HERE!

Sign up now! You’ll have access to a huge vault of minis, assignments, and previous review videos PLUS you’ll be the first to find out about the LIVE REVIEW assignment and all the details about how to take part. See all the cool stuff you get here. 

See you in class!

Xo

Lilla

Alumni success ‘spotlight’ interview with Rima Tessman


alumni-success-04

We are so proud of our Make Art That Sells Alumni, that we are pleased to continue a series of spotlight interviews showcasing their successes and artwork. We also ask them to share how the MATS courses have helped them learn and grow. You can see more Alumni Success stories here

 

RIMA TESSMAN PROFILE PICToday, we have an interview with Rima Tessman (Birch & Loon). Rima has taken MATS A and Assignment Bootcamp

Tell us a little about how you got started in art and design.

You know how people sometimes speak of a single moment or experience that changed the course of their life? I had one of those! I was a pretty prolific artist in my youth, but since I didn’t think I could make a living through my art, I decided to pursue a “practical” career – I became a technical writer, just like Tina from Dilbert. Between working long hours and worrying that one of my manuals was eventually going to cause a factory explosion somewhere, I was quite miserable. So when my children were born and circumstances allowed me to spend time with them at home, I jumped at the chance. One summer, I stumbled upon a basic block printing lesson and somehow, over the course of one afternoon, my love for creating art was suddenly re-ignited. I know it’s a cliche, but I really did find my life’s passion that day. I took it upon myself to get as much of a formal art education as I could by taking a classes on and offline in a variety of techniques, and I’ve been creating art every day since.

Lilla always says “People buy your joy.” What brings you joy?

First and foremost, making art! But also travel, antiquing, foraging for “art things” in the woods, and riding my bicycle with the abandon of a child.

Which is your favorite market(s) to design for and why?

So far I’ve been most taken with home decor and wall art. I like the idea of making art that is not only gorgeous to look at, but that can be handled and used every day. I’m a firm believer that being surrounded by beauty makes everyone happier and kinder.

RIMA_TESSMAN_WHITECAT_CHILDRENSBOOKS

What are you working on currently?

I have just started working on the last lesson in the MATS A class. But I’m always creating original art for my Etsy shop and patterns for Spoonflower. Last summer I had the opportunity to take a class at a chateau in France with renowned textile artist Mandy Patullo, which really inspired me to explore the use of textiles in my work.

What are some of the key things you have learnt from the MATS experience?

That I really can adapt my style and medium for commercial markets (for example, the Wall Art piece I created for MATS was a textile collage that I scanned and tweaked in Photoshop) and that making art is supposed to be fun!

How have the classes helped your artwork evolve /grow?

I have experimented with mediums and techniques I may not have used otherwise, and I’ve learned how to make luscious pieces that can work in several different markets.

RIMA_TESSMAN_RIDING CAMP_GIFTS

Any aha moments during MATS you would like to share?

Realizing that I can make bolt fabric patterns by taking a few well rendered pieces from other works I’ve made!

What are your key successes since taking a MATS class?

I’ve developed an ongoing relationship with a local art gallery who has begun regularly stocking my work.

RIMA_TESSMAN_COOLKITCHEN_BOLTFABRIC

How would you describe taking a MATS class to a fellow artist looking to develop their art?

It’s a total immersion experience with a “tribe” that “gets you” and is extremely supportive. The wealth of information provided – both in terms of techniques and commercial advice – is really staggering. I go back to reference the information vault for MATS all the time and I always find something new.

What is your dream gig for your artwork?

I would love to license my artwork for commercial markets.

See more work here: Website | Shop | Instagram | Facebook

 

 

***

MATS banner-title

Would you like to experience the Make Art That Sells classes yourself? Browse our live and self-paced classes here

Graduates of our courses have gone on to win work from clients such as Hallmark, Robert Kaufman Fabrics, Oopsy Daisy, Uppercase Magazine, West Elm, Midwest CBK, and more. It is industry learning that works in the real world. Find out more HERE and start today!

Announcing Lilla Rogers newest artist, Mara Penny!


Last week, Lilla Rogers Studio announced some very exciting news! They’ve taken on Make Art That Sells alumna artist Mara Penny to be represented by the agency. This is truly a dream come true for Mara!

Mara took a TON of our courses multiple times and her work just kept getting better. She was a standout in the Make Art That Sells courses, often getting selected to be included in the assignment reviews.

We caught up with Mara and asked her a few questions:

Q. How many Make Art That Sells courses have you taken?
A. I’ve taken a lot of MATS courses! In fact, I joke I have an “MFA” in MATS.

Created in Home Decor Class

Q. Tell us a little about how you got started in art and design.
A. I’ve been creative my entire life, so I guess I got started the day I was born ;)

Q. Lilla always says “People buy your joy.” What brings you joy?’
A. The creative process itself brings me joy. When it’s going really well I get into a zone where time stops. It’s hard to explain but it’s exhilarating and addicting.

Q. What are some of the key things you have learned from the MATS experience?
A. Where to begin? Drawing lots of icons and shopping your own work was a revolution in my brain! Breaking briefs into bite sized chunks also really helps to keep you from getting overwhelmed. Not dumbing down your work was another big one and of course, people really do buy your joy!

Q. If you could name a nail polish, what would you name it?
A. Blue Satin Sashes

Q. How do you stay inspired?
A. I love color. I am always looking for weird flora and unusual color combinations.

Q. What color combination are you most excited about right now?
A. Nude pinks with bright lemon yellow. I adore cool mint green next to acid chartreuse.

To get to know Mara better and take a look at her gorgeous portfolio, read more about here. Huge congratulations Mara!

XO,
Lilla and the MATS Team

Save

Save

Save

LAST DAY! Get your work in front of top agent, Lilla Rogers! Hurry, sale ends today!


get-your-work-in-front-of-lr

We’re incredibly excited to announce that students who have purchased Make Art That Sells (MATS) Part A and/or Part B will now have the opportunity to be included in a SPECIAL ANNUAL REVIEW by top agent, Lilla Rogers!

lillas-review-650

Here’s how to participate:

  1. Sign up for MATS Part A and/or Part B if you haven’t already. (Today is the very last day of our 30% off sale!)
  2. Lilla will reveal which assignment you’ll be asked to complete in the private classroom sometime this month. There will be one assignment chosen for students in Part A and one for students in Part B.
  3. You’ll have about a month to complete the assignment, which should give you more than enough time.
  4. You’ll upload your finished piece to a gallery.
  5. Lilla will study each and every image in the gallery.
  6. Lilla will then select a handful of images which she’ll review in a private Facebook Live session in May—for registered students only.
  7. Lilla will comment on the selected images, plus there will be time for Q&A for everyone watching the live Facebook video. Lilla will likely have some wonderful wise words to inspire and motivate, and it will surely be an incredible opportunity to learn from a master teacher.

bookyourplacenow

What Is Make Art That Sells (MATS) Part A and B?
MATS Part A and Part B are two jam-packed, instant-access, self-paced online courses written by top agent Lilla Rogers for artists of all levels. You’ll enjoy working on the courses at your own schedule. Each course is designed to be done over 5 weeks at an intensive pace, or up to 5 months at a slower pace. Both courses are equally excellent and can be done in any order.

Screen Shot 2017-03-21 at 10.27.02

What markets will I learn about in MATS Part A?

  • Bolt fabric
  • Home décor
  • Children’s books
  • Wall art
  • Gift

What markets will I learn about in Part B?

  • Paper (Stationery)
  • Baby/children’s apparel & décor
  • Scrapbooking
  • Editorial (magazine illustration)
  • Party paper

What’s Lilla’s teaching philosophy?
You’ll love how Lilla has designed all MATS courses to get you to make art for specific markets, evolve your style, learn tons of techniques, get market- and trend-savvy, and basically delight in making art. If you’ve lost your mojo, these are the courses for you, even if you are an experienced artist. If you are a newbie wanting to learn everything you can from a top art agent (who is a teacher and artist herself) with decades of experience in the business, then this is the course for you.

mats-promo-15b

Because we want you to achieve your goals, and there is so much information packed into the courses,  we’ve provided a super-helpful pdf with guidance, structure and checklists. You can access the prep pdfs here: MATS A and MATS B

downloads-650x650

You’ll find all this goodness in a private online ‘classroom’ loaded with videos, downloadable pdf’s, written posts, tons of inspiring imagery, interviews, structured assignments, and your own cadre of fellow students who will share the experience with you on a private Facebook group. See the industry expert contributors here. Let’s just say you totally get your money’s worth! Read more about all the goodness you’ll get, here.

make-more-art-you-love

Why take MATS Part A or B?
If you want to learn exactly what to put in your artwork to make killer portfolio pieces while staying true to your style and taste, these online courses are for you.

Nicci Nathanson copy

Above, Nicci Nathanson completed this assignment for MATS A, Home Décor Week.

creative briefs

What will I create?
You’ll be given several exciting assignments (creative briefs) for each of the five lucrative art markets to help you build a professional portfolio. Pick and choose your favorite assignments—or do them all—to make art that is thematically geared toward the markets.

Nathalie-Taylor

Above, Nathalie Taylor created a piece for MATS A/Wall Art. In this assignment, the students were asked to create a piece using only two colors they were given based on their astrological sign, and items from a scavenger hunt they had completed earlier.

Join us!

All images copyright and may not be used without permission of artist.

Imagine designing your own home décor collection! Meet Margo. Success stories.


Today I’ve got three awesome things that I want to tell you about:

  • Now is a fantastic time to snap up the Make Art That Sells (MATS) courses you love and grow your art business because our giant 30% sale is on (but it ends tomorrow night)!
  • Join me today as I chat with Beth Kempton, my powerhouse e-course producer, wise woman, author and friend at 3PM EST on Periscope. We’re hanging out in my Studio where we will be chatting about Beth’s fabulous new book, Freedom Seeker. We’ll touch on hot topics from Beth’s book like making changes, getting unstuck, being free, magic powers, and more in a lively conversation. Go to Periscope and follow Lilla Rogers here.  Beth and I will pop up at 3PM EST!
  • Today I’m going to focus on our Creating Collections for Home Décor course because I’m pretty much in love with this course and my co-teacher, the very cool, kind, and savvy Margo Tantau, highly respected creative director who has licensed a ton of art for all kinds of home décor products.

Screen-Shot-2016-04-27-at-11.16.20-AM-2

Here’s Margo Tantau, my co-teacher. Wouldn’t you love to learn how to make your own home décor collection from her?

Let me introduce you to one of the artists I represent, Carolyn Gavin, and tell you about one of her (many) success stories. Here she is…

Carolyn_Gavin__31C72871

…and this is one of the assignments she did in the MATS Creating Collections for Home Décor course

carolyngavin-650x520

…and this is the incredible and beautiful home décor collection she got from her classwork:

Seriously, the course totally works. Remember, tomorrow is the very last day to sign up and get 30% off the class!

mats-promo-05a copy mats-promo-15b

Want to see another class success story? My lovely artist Katie Vernon…

vernon_headshot-260x260

…did this magical and charming piece for MATS Creating Collections for HomeDécor…

katievernonhomedec-650x520

…and she got an entire children’s bedding collection for Anthropologie! Yes, you read that right! Anthro.

katie-vernon-anthro

I’m totally serious when I tell you that there is work out there for artists, and Margo and I teach you how to get it. But more importantly we guide you over five (intense) weeks and encourage you to bust your ass to make an amazing collection to pitch to home décor clients. You learn absolutely everything you need to show in a collection. Read more about what you get here.

mats-promo-20b

LILLA-STYLE-SHEET-650x3661

If you’re secretly (or not-so-secretly) wanting to get your own home décor collection, I truly hope you’ll join us in this wonderful course. You’ll be surrounded by like-minded artists of all levels that are there to support one another, and Margo and I will be there to guide you every step of the way.

bookyourplacenow

See you in class!

Xo

Lilla

All images copyright and may not be used without permission of artist.

 

What will YOUR children’s book look like? Giant 30% off sale! Meet Zoë!


sale-ends-friday

Hurry! Snap up all the Make Art That Sells courses you’ve been wanting to take!

Today, we’ll focus on our highly-regarded children’s book illustration e-course which is one of the courses on sale.

matsD-banner-h02650

Screen-Shot-2017-03-10-at-5.31.21-PM

Here’s top art agent Lilla and brilliant children’s book art director Zoe, guiding you every step of the way. They love to teach, have tons of knowledge, and break down the assignments step-by-step to assist you in making your very best work. You’ll make art in a supportive environment that will encourage you to thrive.

What do I get in the course?
This is a live course that runs every day for five weeks beginning October 2nd. By the end of class, you’ll create a brilliant children’s book pitch to help you land your dream children’s book gig. You’ll get over 20 videos, weekly assignments, live weekly video reviews, interviews with publishers and illustrators, and more. It’s co-taught by top art agent Lilla Rogers and highly-respected children’s book art director Zoe Tucker.

What kind of work comes out of this class?
In week one, the students are guided to develop their main character from one of the texts provided in class. Here are a few fabulous examples of work from class. Note the telling details that help to give a bit more information about the character. You definitely get a sense of the character, the mood of the text, and the style of the artist from each piece, below:

week-one-ICB-character

Watch our free 5-part video series on simple steps to create your own children’s book pitch with top agent Lilla Rogers and highly-regarded children’s book art director Zoë Tucker.

Screen Shot 2017-03-21 at 09.08.01

 

30off-spiringsale-03

Snap up your savings now! Join us!

Vengeance

DSC_1422

Zoe and Lilla say, “See you in class!”

bookyourplacenow

 

P.S. Join Lilla and Beth Kempton at 3PM EST on Periscope tomorrow as they chat about Beth’s fabulous new book, Freedom Seeker, plus they’ll talk about prosperity, creativity, magic powers, and more in a lively conversation. Go to Periscope and follow Lilla Rogers here. Lilla and Beth will pop up at 3PM EST!

Freedom-Seeker

All images copyright and may not be used without permission.