It’s prep time for the upcoming MATS A/B courses that begin Oct.19th! Lilla has created a series of five mini assignments to get you ready all this week before the course starts next Monday. Sign up today for the incredibe course. It’s the last time Lilla is doing live reivews! You don’t want to miss out on getting your work in front of her. Post your work for each of the week’s assignments on Instagram with the hashtag #mymatsprep. From Lilla: DAY 1. Mini assignment Number 1: Nuts for Neutrals Your mission is to gather some nuts and match the colors. Since these Mini Prep assignments are written for you, you make your rules. You can gather actual nuts or use photos from online. Your definition of nuts can even include things like coconuts! What I’m going for here is that you delve deeply into gorgeous shades of brown. Why? Because
Category:Creativity
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How our MATS Alumni have been rocking it in 2015! (Part 3)
Continuing our series of alumni successes, here is part 3. So does ‘Make Art That Sells’ actually work? Do artists who take the class actually sell more art? Well yes, they do. We asked class participants for examples of their successes since taking the course, and were staggered by the response, bearing in mind that some people only took the course earlier in the year. Here is part 1 in our series. Students have since secured licensing deals in the gift, editorial, baby apparel, bolt fabric, wall art, greetings, home décor, paper and fashion markets, many have won competitions and a number have been signed for representation. It’s also really important to say that people join Make Art That Sells (MATS) at different stages of their creative journey. Some are nearly ready to seek out work, others less so. For many people the greatest breakthrough is a new level of
#myMATSprep starting next week and awesome new downloadables
There is so much good stuff going on with the upcoming MATS A and B classes, it’s hard to know where to begin! First off we’re super excited to announce that Zoë Tucker, an Art Director in the publishing industry, is doing a guest review in the upcoming MATS A with Lilla. Zoë is an independent Art Director in Brighton, U.K. She has over 17 years in the publishing industry working in-house for Random House, Penguin and Scholastic. Zoë will be highlighting a selection of assignments in week three of MATS A giving feedback and invaluable advice to MATS students. Who knows she may just find her next Illustrator and it might just be YOU! Don’t forget this is the last time Lilla is doing MATS A and B LIVE and with the reviews of your assignments. Get your work in front of Lilla while you can. You don’t want to miss this!! We’re also so
What I learnt in class video from Caroline Bonne Muller of Cartita Design
We love this video from MATS Alumni Caroline Bonne Muller of Cartita Design to describe what she had learnt from the Make Art That Sells course. *** Would you like to find your design path and a wonderful community to travel along with and experience the Make Art That Sells class yourself? The next session will take place October 2015, registration is open here! This is the last time that Lilla will be providing live feedback, so join us now to be in with a chance of having your work reviewed in class!
Welcome to Speed Art Dating: a micro retreat.
Lilla Rogers is one of the most successful illustration agents in the industry as well as an author, beloved teacher and visionary entrepreneur. It should come as no surprise than that she is also doing some super amazing things for the over three dozen high-caliber artists she represents. This past weekend, Lilla hosted an incredible micro retreat at her colorful studio and home outside of Boston MA. Six of her top artists flew in from all over North America and had the chance to meet with Creative Directors from top companies. Lilla with her inimitable brand of wit, warmth, and wisdom is a natural teacher. She taught two inspiring and creative workshops during the retreat with these artists: Helen Dardik Lisa DeJohn Carolyn Gavin Tara Lilly, Global Talent Search 2014 Winner Suzy Ultman Sarah Walsh On the first day, Lilla led the artists in Creative Workshop 1: “Block Printing”. The artists carved large rubber blocks and then printed onto lush
#mygtsprep – Mini Assignment 5: Demographics
What the heck are ‘demographics’ and why do they matter to you as an artist? When I was an illustration student, I always wanted to know who the job was for. Was it a cool magazine where I could do my edgiest work, or a more staid one, where I would be myself – always – but rein in the edges? As a working illustrator, I loved knowing who the client was. Was it the New York Times or Vogue? A Japanese travel magazine or an American cosmetics company? It informed my art. You want to understand the type of client you’re making art for. It’s NOT that you alter your very being. Rather, it’s about getting a feel for things. Is it very feminine? Is it for kids? Is it very intellectual? Is it for foodies or techies?
#mygtsprep – Mini Assignment 4: Kick Ass Composition
As the 2015 Global Talent Search approaches I want to share some really important insight with you through today’s mini. It’s all about how you compose your artwork. Mini assignment 4: Kick ass composition How your artwork is composed is so important! I’ve seen really great icons or products on a page passed on by art directors because the overall layout is not as strong as it could be. Don’t let that happen to you!
#mygtsprep – Mini Assignment 3: The Word
Q: What do these four images have in common? A: They all have the word “the” in them. Did you spot that?
Children’s book art director Zoë Tucker: Behind the scenes
Meet brilliant children’s book art director, Zoë Tucker! Zoë Tucker is an independent children’s book art director based in Brighton, UK (where the Global Art Gathering happened!). Specialising in children’s books, Zoë has over 17 years in the publishing industry working in-house for Random House, Penguin and Scholastic. Now freelance, Zoë remains Art Director of Alison Green Books (an imprint of Scholastic UK), where she commissions some of the world’s greatest picture book artists. She also consults with animation and production companies Magic Light Pictures and Dog Ears, Ireland. Learn more about Zoë on her website here. Zoë is a new addition to our Global Talent Search judging panel and we’re very excited to introduce her here. This is what a day at the office looks like for a children’s book art director! My Desk I live and work in Brighton on the south coast of England, where I share
#mygtsprep – Mini Assignment 2: Fifty Shades of Blue
All this week we are offering free mini assignments in preparation for the 2015 Global Talent Search. Yesterday was all about socks. Today your mission is to explore color nuances. Mini assignment 2: Fifty shades of blue What I’ve done below is taken five hues of blue (gouache and watercolor) and added Naples Yellow to each. Look at the results! Softer shades. For this mission, take some blue paint, add Naples Yellow, and see what you get. Why Naples Yellow? Naples Yellow is a flat yellow and white, so it dulls, lightens and warms the color. Fun fact.