Lilla here. As an agent, one thing that I get asked all the time is: what should I show in my portfolio in order to get illustration jobs? Artists say to me: “Lilla, I have a load of art on my website, but what do I actually NEED?” Gorgeous products in a variety of markets illustrated by some of the artists I represented. There are so many markets out there that need your art! Let me show you how you can get jobs like this. My whole thing is about diversification. In other words, the secret to a successful art career is just like a financial stock portfolio: you don’t know what’s going to give you a ton of work or what art markets going to go up or down, so you need to diversify your investments. That’s why I often talk about having many eggs in many baskets –








