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What makes a great pitch to an art director? Check out the work by our talented MATS students!

The amazing part about our Make Art That Sells courses is the variety of styles, media, color palettes and vibes of the work that the students create for class. It’s all about creating the right pitch for the right market, and I teach my students exactly how to do just that in my courses.

Let’s take a look at some exciting art that our students did for our courses Make Art That Sells Part A and Part B.

Party Paper (MATS Part B) is about making a gorgeous statement at an event. Here, Colleen Bringle did exactly what I constantly stress: vary the scale on each product, and change out the color palette while keeping the work in a consistent collection vibe (like, it all goes together well). Plus, a print is a great part of any product collection. It gives the art director a boat load of options for multiple products.

PartyPaper28.5x11 650x841 1 Make Art That Sells What makes a great pitch to an art director? Check out the work by our talented MATS students!

Above: Image by Colleen Bringle

This is the perfect pitch to get work in the Children’s Apparel market (MATS Part B). Eulalia Mejia shows off a charming, age-appropriate children’s pattern, three geometric coordinates at the bottom, and mocks up her work onto 2 shirts. Well done!

Eulalia Mejia matsB 2018 Jungle 650x8132 Make Art That Sells What makes a great pitch to an art director? Check out the work by our talented MATS students!

Above: Image by Eulalia Mejia

Here, Deborah Stein, AKA Bonbon Oiseau, paints vibrant piece for the Wall Art Market (MATS Part A). I often encourage artists to use a background that they might not have considered, such as a very dark color. Quotes are very popular in wall art these days, so I encourage artists to find a quote that resonates with them.

Deborah Stein Wall 650x621 1 Make Art That Sells What makes a great pitch to an art director? Check out the work by our talented MATS students!

Above: Image by Deborah Stein

Here’s another piece for the Wall Art Market (MATS Part A). Greta Songe puts together a puzzle-like piece using the metaphor of an arch. Wall Art has a very different sensibility from other art markets. It’s about something gorgeous that has long-lasting appeal on a wall.

GRETA SONGE ARCHES 650x650 1 Make Art That Sells What makes a great pitch to an art director? Check out the work by our talented MATS students!

Above: Image by Greta Songe

Rima Tessman painted some very cool figures for this piece for the Scrapbook market (MATS Part B) This lively pitch can also be sent to a number of markets such as home décor (MATS Part A), editorial (magazines and books) (MATS Part B), and even children’s books (MATS Part A).

RIMA TESSMAN VINTAGE CRUISING SCRAPBOOKING 650x650 1 Make Art That Sells What makes a great pitch to an art director? Check out the work by our talented MATS students!

Above: Image by Rima Tessman

In MATS A, I give an assignment to make a zipper pouch for the Gift Market. Here, Erica Root uses wit to add zest to this charmingly painted coin purse.

A6462FA4 4B76 4D31 9E49 A10BF85FCBCE 650x813 1 Make Art That Sells What makes a great pitch to an art director? Check out the work by our talented MATS students!

Above: Image by Erica Root

I hope you enjoyed the show and see the vast range of lucrative markets out there for you and that you’ll consider signing up for Make Art That Sells courses!

Xo

Lilla

P. S. Want to learn how to draw faces, or amp up your faces game? My newest course, Drawing Faces, is available now! Learn to draw faces in this new, fun, self-paced course. Find out more here.

Gifford ArtRecipes3 WHITEBG 01 Make Art That Sells What makes a great pitch to an art director? Check out the work by our talented MATS students!

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Course: MATS A and B, Featured, Tips & Advice

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