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make more art you love

How to make time for your art

Lilla here! I’ve put together a series of five newsletters for you, where I’ll answer some of the big questions I often get asked after decades in the creative industry. I’ll also share key insights you need to know to succeed as an illustrator. Some career highlights for me so far include publishing my first book, I Just Like to Make Things, writing my regular column for Uppercase magazine, speaking gigs, and launching my jewelry craft line. I’m thrilled to pass on everything I’ve learned over the past 30 years! In the last newsletter, we discussed five traits that can help you thrive as an illustrator. If you missed it, you can catch up here. How to Make Time for Art (And Why your Messy Sink Might Be a Good Thing) Today, let’s dive into something every artist faces: how do you make time for art when there are so

Measure Success

The 5 traits of successful illustrators

Have we met? I’m Lilla Rogers, an art agent of 30 years, a former full-time illustrator, a writer, a speaker, and more. Over the next five newsletters I’m going to share some of my insights from my decades in the creative industry. I hope you’ll join me! Hi, Lilla here! I’ve been immersed in the creative industry for more than 40 years. As well as co-founding and teaching at Make Art That Sells, and more recently taught at live retreats in Europe, I’ve also founded a top art agency, worked as a busy full-time illustrator, an author, and a columnist, and I licensed my jewelry for my own craft line. I’ve gathered a wealth of knowledge, insight, and wisdom from my time in the business, and I’m excited to share it with you. Over the next five newsletters, I’ll be sharing some of my most valuable insights and observations from

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LAST CHANCE to create your arty book pitch!

Hurry HURRY – Lilla’s last LIVE course for 2024, My Arty Book Pitch, closes TODAY! If you’re dreaming of holding your very own arty book in your hands – just like the students below – then you don’t want to miss this. Lilla says: “Let’s make beautiful book pitches together! Sign up now – I truly can’t wait to see what you do in class!” Beautiful art-driven books illustrated by Katie Vernon and agented by Lilla Rogers Studio. Let Lilla share everything she knows about writing, illustrating and pitching arty books from decades in the business! Sign up now. Sign up now and get instant access to all the course materials released so far, including your first Mini and Big Assignment, tons of video lessons from Lilla packed with information and inspiration, a blobby vision board, and an expert interview – plus there’s still time to submit your art to

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Write and pitch your own arty book: class starts TODAY!

Hurry hurry – Lilla’s final LIVE class for 2024, My Arty Book Pitch, starts TODAY, and we can’t wait to see the incredible book pitches you’re going to come up with – don’t miss out, sign up now! Writing, illustrating and pitching your very own arty book is easier than you might think (for one thing, did you know you don’t even have to write the whole book to pitch it and get a publishing deal?), and in My Arty Book Pitch, Lilla will lead you through the entire process step by step. Plus you’ll get weekly LIVE reviews with Lilla, weekly exclusive interviews with industry experts and published author-illustrators like Lisa Congdon and Meera Lee Patel, weekly assignments to build your pitch bit by bit, tons of insightful quizzes and worksheets, and lots more. Read more about the course and what you get here. And don’t forget, Lilla will

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Replay of Live with Lilla: My Arty Book Pitch!

Join Lilla as she talks about her unique illustrated non-fiction book course, My Arty Book Pitch. In this incredible course, she’ll guide you step by step to create your own ready to send arty non-fiction book proposal, and share everything you need to know to write, illustrate and pitch your very own art-driven book. If you missed the fabulous Live event with Lilla, watch the replay below! We hope to see you in class.    

www.justinhackworth.com

Meet MATS student Ana Bianchi and see her incredible new book

We’re so excited to share a FREE live public Zoom event with Lilla tomorrow, Friday, October 11th, at 12 noon EST/5 pm BST! She’ll be taking your questions about the course, arty books and more, and showing tons of arty books and sharing what’s so cool about them and why they’d be an amazing career step for you. Plus she’ll be sharing her favorite #MATSprep assignments, maybe performing her famous career tarot and more – don’t miss it! Join here – you’ll also find the link on the front page of our website at www.makeartthatsells.com and in our Instagram Stories tomorrow. And don’t forget, Lilla will be picking TWO students at the end of the course for a warm, supportive, private 1:1 meeting to hone your pitch to perfection – wow! Meet your teacher! Art agent and author Lilla Rogers (left) and her team have assigned many hundreds of gorgeous

Your MATS Prep

Your FREE assignment from Lilla: What will YOUR book be about?

Imagine holding your very own stunning art-driven non-fiction book in your hands, written and illustrated by YOU! Two stunning arty books agented by Lilla Rogers Studio. Your book could be an art instruction book, a memoir, a guided journal, a book of quotations – anything you can think of! Lilla’s non-fiction book course, My Arty Book Pitch, starts in less than two weeks, on Monday, October 14th – so if you’ve ever dreamed of writing your very own arty book, then you definitely don’t want to miss this. Q. What is an arty book anyway? It’s any book that’s art-driven (whether that’s illustrations, photographs or anything else) and stunning to look at: it may be practical too, but you would also find yourself picking it up and flicking through the pages just because it’s so damn pretty. It could be a travel guide, a heavily illustrated guided journal, a graphic

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Get Day 1 of class for FREE!

Get Day 1 of Lilla’s incredible My Arty Book Pitch course for FREE! Lilla’s unique My Arty Book Pitch course all about writing, illustrating and pitching your very own art-driven non-fiction book, starts in less than a month, on Monday, October 14th, and today we’re giving you a little taster with the fabulous interactive quiz you’ll get in Day 1 of class. If you’ve taken any of Lilla’s courses before, you’ll know that a huge part of her teaching style is breaking everything down into simple steps to make the whole process playful and enjoyable, with no overwhelm. So, to help you jump straight into class without getting hung up on what your arty book should be about, Lilla has created this insightful interactive quiz to help you tap into your unique arty book idea. Download your FREE copy of Lilla’s interactive quiz here then fill it out to discover

Lilla Color Demo Video Cover

Replay of Live with Lilla: FREE Color Demo Webinar and Q&A

Want to know more about color? Got a question for an art agent of 30 years?  Watch the replay of Lilla’s FREE Color Demo Webinar below! Great color palettes in your work is one of the most important things that agents and art directors look for, which is why I’ve picked it as my focus for our retreat in Portugal. Love The MATS Team xx P.S. If you follow any of my socials or have watched any of my recent lives, you may already be aware that I’m teaching a LIVE art retreat in Portugal in March 2025. It’s going to be incredible and I can’t wait to share the playful, transformative assignments I’ve created with my students. There are still a few limited spaces left, so if you’d like to join us then sign up here.  

MABP Free 5 part video series

FREE video series on writing and illustrating your very own book!

Learn how to write, illustrate and pitch your very own arty book with this incredible FREE video series from Lilla Rogers! Lilla answers your questions about pitching your very own book, and shows you tons of beautiful examples. Get ready to feel inspired! Watch the video series here. Non-fiction illustrated books, or arty books, are an amazing source of income for artists, crafters, illustrators, writers, designers, photographers and more – basically anyone who is passionate about a hobby or an interest. You don’t need to be an expert to write your own arty book: you just need to care about something you want to share. And you don’t need to be a writer either – think about craft how-tos, illustrated journals or books of illustrated quotations. For example, here’s art agent Lilla Rogers talking about A Year of Weeks, which was written and illustrated by Erica Root and agented by