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yoas checklist Make Art That Sells 5 Reasons why our brand-new 'My Year of Art School' bundle is for you!

5 Reasons why our brand-new ‘My Year of Art School’ bundle is for you!

Lots of our students have asked for a whole year of Lilla and Make Art That Sells so we’ve put together this amazing 50%-off bundle to help you make 2018 the year your art shines! See what Lilla has to say about the bundle below: You’ll get 12 solid months of our highly-regarded, power-packed courses You’ll have accountability & deadlines to keep you motivated and on track You’ll broaden your portfolio by doing assignments for a range of markets which potentially increases your income You’ll learn everything you need to be a thriving illustrator—from business tips to portfolio tips to even drawing faces! You can spend 2018 with Lilla and her incomparable brand of support and encouragement! Lilla says, “I am particularly excited about this bundle! I know they will be a very motivated bunch and it’ll be a joy to watch them grow.” Because this is such a special bundle,

bingo board Make Art That Sells Lilla’s vintage bingo board!

Lilla’s vintage bingo board!

I thought it would be fun to make you a key vintage bingo board so you could analyze your portfolio of work. I’ve listed the kinds of subject matter that attract top jobs. How many squares of the bingo board can you check off? (Post on Instagram using hashtag #MATSbingo. I’d love to see!) Are you missing some categories? Are you loving a particular one and want to get more work in that category? Want to broaden your portfolio to attract more work? Or maybe you want to freshen up your style in your favorite category with inspiring assignments that I’ve written to help you do just that! Now’s a great time, because our BIGGEST SALE OF THE YEAR starts TOMORROW! Up to 50% off! Keep an eye on your inbox and our website for details on the sale. Make more art, make better art, get more work. xo Lilla

lilladrawingNL Make Art That Sells Three things NEVER to do for a brilliant art career

Three things NEVER to do for a brilliant art career

There are three things NEVER to do for a brilliant art career: 1.) Stop learning new things. Keep drawing the same things over and over. 2.) Don’t make a lot of art. Stay uninspired and don’t make time for new work. 3.) Don’t keep up with what art directors & successful artists have to say.   But if you DO want a brilliant art career, take MATS and supercharge your art! Perhaps you want to increase your sales on Etsy with new and better work. Or maybe you want to learn about new markets. Perhaps your career has stalled and you want to get reinvigorated. Maybe you want to try something new. Or maybe you just plain love being surrounded by all that great support and inspiration. Lilla doing one of the things she does best! Why should you take one of our popular self-paced MATS A / MATS B

Emily Make Art That Sells Industry Expert: Emily Ford – Illustrating Children’s Books class

Industry Expert: Emily Ford – Illustrating Children’s Books class

Those of you who have taken our Make Art That Sells classes will know how valuable it is to hear from a professional and expert who works in the industry day in, day out, and can communicate what they look for from artists. Over the next couple of weeks, we are excited to reveal some of the amazing Industry Expert interviews and articles we have lined up for our ‘Illustrating Children’s Book’ class, so you can get even more valuable insight and know-how on becoming a Children’s Book Illustrator. Class begins on Monday, October 2nd and is almost full! You can still register HERE *** Today, we reveal that Emily Ford, Senior Commissioning Editor for Macmillan Children’s Books UK, part of leading publisher, Pan Macmillan. Emily will be sharing a wonderful piece on ‘How to write a children’s book’ Emily has commissioned authors and illustrators for the award-winning list for

kate1 Make Art That Sells Industry Expert: Kate Clarke – Illustrating Children’s Books class

Industry Expert: Kate Clarke – Illustrating Children’s Books class

Those of you who have taken our Make Art That Sells classes will know how valuable it is to hear from a professional and expert who works in the industry day in, day out, and can communicate what they look for from artists. Over the next couple of weeks, we are excited to reveal some of the amazing Industry Expert interviews and articles we have lined up for our ‘Illustrating Children’s Book’ class, so you can get even more valuable insight and know-how on becoming a Children’s Book Illustrator. Class begins on Monday, October 2nd and is almost full! You can still register HERE *** Today, we reveal that Kate Clarke, Fiction Art Director at Harper Collins Children’s Books will be one of our expert interviews in class. Kate studied Visual Communications at Leeds College and Art and Design and has since worked at some of the UK’s leading publishing

K Nobles CandlewickArtDirector Make Art That Sells Industry Expert: Kristine Nobles - Illustrating Children’s Books class

Industry Expert: Kristine Nobles – Illustrating Children’s Books class

Those of you who have taken our Make Art That Sells classes will know how valuable it is to hear from a professional and expert who works in the industry day in, day out, and can communicate what they look for from artists. Over the next couple of weeks, we are excited to reveal some of the amazing Industry Expert interviews and articles we have lined up for our ‘Illustrating Children’s Book’ class, so you can get even more valuable insight and know-how on becoming a Children’s Book Illustrator. Class begins on Monday, October 2nd and is almost full! You can still register HERE *** Today, we reveal that Kristine Nobles, Art Director at Candlewick Press, will be one of our expert interviews in class. Kristin is the Art Director at Candlewick Press and the Group Art Director for the Entertainment Imprint globally for Walker Books in the UK and Australia,

Newsletter header 22 Aug 2017 Make Art That Sells Want an art agent? Video Interview with Lilla Rogers

Want an art agent? Video Interview with Lilla Rogers

Have you ever asked yourself: Do I need an agent? Can I even get one? Is it really hard to get one? What do agents actually do? Can I do it on my own? How do I find an agent? What do I have to have in my portfolio to attract an agent? Here’s a special in-depth interview between Lilla Rogers and our MATS course producer Beth Kempton all about agenting. In the video below, Beth & Lilla discuss… How to know if you are ready and suited for representation How to decide which agent would be a good fit for you and your work How to approach an agent for representation What to do if you get knocked back Top tips for working with an agent Password: agent You can also download the video here and transcript here   MARA PENNY Did you know that Mara was one of

dream up and draw it 650x1120 1 Make Art That Sells ***Deadline extended*** Win a place on 'Illustrating Children's Books'

***Deadline extended*** Win a place on ‘Illustrating Children’s Books’

Would you like to win a free place on our hugely popular course ‘Illustrating Children’s Books? The class will run again in January 2017, and we are offering two free spots, worth £399, for creating an awesome children’s book cover based on the assignment below. *** THE SUGAR PLUM FAIRY’S ADVENTURE Assignment: Create a children’s book cover for the book title “The Sugar Plum Fairy’s Adventure”. Be as creative as you like! Be you with a vengeance. WHO CAN ENTER: All levels are welcome! Everyone is welcome! (you do not need to have taken a MATS class to enter) Let’s have some fun! If you have not taken the Illustrating Children’s Book course, check out our FREE 5 part video series to give you some insight and some tips. THERE WILL BE TWO WINNERS: Lilla and Zoe will choose as follows: Best in Show Random Pick JUDGING CRITERIA —Character design

MikeL1 Make Art That Sells Want to be a top children’s book illustrator? See the cool life of Mike Lowery

Want to be a top children’s book illustrator? See the cool life of Mike Lowery

Lilla Rogers Studio artist Mike Lowery lives the fabulous life of a busy illustrator well known for his hilarious children’s books. Follow his dream life on Instagram. Mike Lowery’s Carl the Duck’s Travel Adventures on Instagram Mike Lowery at a book signing at Barnes and Noble “The Search for the Slimy Space Slugs” Doodle Adventures by Mike Lowery and “Random Body Parts” Illustrated by Mike Lowery How to Draw Carl the Duck with Mike Lowery Want to live the dream?  Learn how to create a killer children’s book illustration pitch with a top agent and highly-respected art director! Hurry! Space are limited.  Online live course beings October 3rd. Want to get prepared for class? Be sure to join in our FREE hugely popular mini prep series which began yesterday. #myMATSprep is a series of five mini assignments Lilla has created to get you ready to rock our brand new Illustrating Children’s Books class.

iggy peck Make Art That Sells What Art Directors look for in Children's Book Illustration

What Art Directors look for in Children’s Book Illustration

Working on our new course, Illustrating Children’s Books,  has made me even more in love with kid books. But writing and filming the course with highly regarded art director Zoe Tucker, I have come to more fully understand what make the great books great. I’ve chosen a book that beautifully illustrates 4 key points that art directors look for in artwork: Is there a strong character? Can you easily identify the emotions of the characters? Is the story being told clearly? Is the style fabulous and fresh? Let’s take a look at a book that I adore. Iggy Peck, Architect by Andrea Beaty, by David Roberts This book cover hits all the notes: Is there a strong main character? Yes. The boy is really appealing. His hair and sweater are nice touches. Remember, your main character is the star of the book. You are going to be drawing him/her throughout,