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  Lilla’s innovative picture book writing course, My Kid Book Pitch, is back as a LIVE course in 2026! Find out more and sign up here.

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What makes you sad Make Art That Sells Lilla shares what makes her sad, plus get your FREE Arty Assignment

Lilla shares what makes her sad, plus get your FREE Arty Assignment

Lilla here. How are you doing? How are you feeling? I’m excited to share my third free Arty Assignment with you today and I wanted to reach out to you and check in. Like many of us, I’ve found myself feeling the need for connection even more than usual during this time, and I’ve enjoyed chatting live in our free MATS MBA (Money BadAss) Facebook group and my recent free WebinARTS with six of my artists (find details on my site here). Art by Make Art That Sells student Socorro Vega, illustrating a quotation by our co-founder Beth Kempton from her book Wabi Sabi: Japanese Wisdom for a Perfectly Imperfect Life. My free Arty Assignment this week is all about what makes you feel sad. There’s a lot of sadness right now and those feelings are important to acknowledge. Which isn’t to say that we do or should feel sad all


Anne Lehman Stolpe 640x753 1 Make Art That Sells Finding hope and opportunity in the middle of all this. Join our Facebook Live!

Finding hope and opportunity in the middle of all this. Join our Facebook Live!

How are you and your art business faring in the current climate? We have heard so many stories from the MATS community about the ways you have each been affected, and we know that it can be overwhelming to cope amid so much uncertainty. Times like this can take their toll on our creativity and motivation, and if you are worried about money, or trying to juggle additional responsibilities like homeschooling, that can add an extra layer of pressure. Student work from Anne Lehman, illustrating an article from Wabi Sabi: Japanese wisdom for a perfectly imperfect life by MATS co-founder Beth Kempton for Assignment Bootcamp 2019. For the past ten years I have been helping people to navigate change, whether that is changing careers, starting a new business, or reconfiguring their life to do more of what they love. Hand-in-hand with that comes dealing with fear of the unknown, feeling


affirmation allokay Make Art That Sells Lilla’s five lockdown questions: an opportunity to pause and reflect

Lilla’s five lockdown questions: an opportunity to pause and reflect

As a gift to our amazing community, Make Art That Sells co-founders, art agent Lilla Rogers and author and entrepreneur Beth Kempton, have decided to make their raved-about business course for creatives, MATS MBA (Money BadAss), FREE for the foreseeable future. Their aim is to give away at least 20,000 free places – so far more than 12,000 people have signed up. Find out more here. Lilla says: “One thing about where we are in this crazy, unprecedented time in the world is that it cuts through the dumb stuff. We step back and take a good look at our lives: what once was, in the past, and what will be when this is over.  This in-between time is a precious moment to reflect and make changes to our lives so that when this phase is over and the bright new future emerges we will be well-positioned to go after


MATSaffirmation makealotoftime Make Art That Sells The importance of making art that doesn’t sell

The importance of making art that doesn’t sell

How are you feeling? Most of us still find ourselves in this strange and disorienting time that art agent Lilla Rogers is calling “the inbetween time”, where our usual way of life has suddenly been torn away and we’re not yet quite sure what our new world will look like. Many of us will be confused, anxious, frightened or bored, and many will also find themselves under increased financial pressure whilst also juggling other needs and commitments. We’re delighted that more than 12,000 artists around the world have already signed up to take our business course for creative people, MATS MBA (Money BadAss), for FREE (usual price £179/approx. $220) as our gift to you at this time – for context, that’s enough to fill New York’s Radio City Music Hall twice over! The course includes tons of videos, worksheets and downloads, which come together to create a 100+ page playbook


homespa Make Art That Sells Trend brag! Just some of the trends that art agent Lilla spotted ahead of the curve

Trend brag! Just some of the trends that art agent Lilla spotted ahead of the curve

You may have heard that it’s important to follow trends in your illustration work, and it can certainly help to give your art an edge when appealing to clients. One of the many advantages of getting illustration assignments from Make Art That Sells co-founder and teacher, Lilla Rogers, is that she is also a renowned art agent, who not only keeps on top of trends via her work, but who also knows what clients, publishers and art directors are buying up to two years in advance – so the assignments she writes for you are always up to date and market-savvy. One of Lilla’s affirmations and one of her favorite sayings: when you are truly, fiercely, yourself, you create your own style and brand. The more art you make, the easier you’ll find it to work out your own personal style and your own unique brand. What is trend anyway?


SSF3 Environment Photo Make Art That Sells Get your FREE kid book illustration video

Get your FREE kid book illustration video

Hurry HURRY – our big Spring Sale ends at midnight PST TODAY! That means it’s your very last chance to grab our career-boosting, life-changing courses at a great discount! Which of these is you? I want to explore a ton of new markets for my art, I want my art to get better and better, and I want to pack my portfolio full of amazing work: you need My Semester of Art School ALL COURSES – check it out here! I want the motivation and excitement of live courses to keep me going, and I want monthly assignments in a fun, supportive atmosphere so I can build a kickass portfolio: you need My Semester of Art School ALL LIVE – check it out here! I want to walk into a bookshop and see my art on gorgeous children’s picture books, plus this is the year I’m finally going to write


SSF2 Poses PHOTO Make Art That Sells What does an art director want to see in your children’s book illustration portfolio? FREE video!

What does an art director want to see in your children’s book illustration portfolio? FREE video!

What does an art director need to see in your children’s book illustration portfolio in order to offer you a kid book illustration job? Art agent and Make Art That Sells co-founder and teacher, Lilla Rogers, and renowned children’s book art director and author, Zoë Tucker, have tons of information and insight to share from their decades in the business. In their raved-about online course, Illustrating Children’s Books, you’ll create a stunning pitch presentation that contains everything an art director wants to see in order to land you the gig, including character sheets, a full page spread and a beautiful front cover. Congratulations to Illustrating Children’s Books student Natelle Quek, on being featured by the Society of Children’s Book Writers and Illustrators. One of the character sheets she did for Illustrating Children’s Books is on the left. Right now, you can book your place on Illustrating Children’s Books at an


SSF1 PHOTO Make Art That Sells FREE mini video series on illustrating children’s books from art agent Lilla Rogers!

FREE mini video series on illustrating children’s books from art agent Lilla Rogers!

Imagine getting that call or email from a renowned art director to say they love your work and want to offer you a children’s book illustration gig … Imagine spending weeks or months digging deep into a manuscript and using your beautiful art to create adorable characters and magical worlds … Imagine going into your favorite bookshop and seeing your very own art – or hearing that they’ve sold out of their copies because kids just can’t get enough! Our career-changing Illustrating Children’s Books online art course can turn your dreams into reality – click here for just some of our success stories. Plus if you’ve always dreamed of writing as well as illustrating your very own children’s book, art agent and Make Art That Sells co-founder and teacher, Lilla Rogers, has also introduced a brand NEW course, My Kid Book Pitch, that will help you come up with your


letmehelpyou make your best art Make Art That Sells Look at all this goodness! Sign up now for 9 months of bonus assignments from art agent Lilla

Look at all this goodness! Sign up now for 9 months of bonus assignments from art agent Lilla

Lilla writes: “At this time we can choose to be fearful or we can choose to find our strength and embrace and develop our talents. My wish for you is to find the strength to thrive even in these times. Let me help you make your best art and achieve your dreams.” What are you looking for right now? Do you want to fill your portfolio with beautiful, market-savvy art that an art director will love to see? Do you want to explore lucrative new markets for your art so that you can launch an exciting new illustration career, or put a rocket ship under your existing one? Do you want your art to get better and better? Do you want something to look forward to and focus on in the months ahead? Lilla designs all of her courses and assignments to help you make your very best art, no


learn from an art agent Make Art That Sells Find out how you can snag Lilla Rogers’ brand NEW courses at an amazing price!

Find out how you can snag Lilla Rogers’ brand NEW courses at an amazing price!

Have you met Lilla Rogers? As well as Make Art That Sells co-founder and teacher, she’s also a renowned art agent and an innovative educator who’s taught everyone from children to professional artists. And she’s a hugely calming and inspirational voice in these difficult times. Lilla writes: “One thing about where we are in this crazy, unprecedented time in the world is that it cuts through the unnecessary stuff. We step back and take a good look at our lives: what once was, in the past, and what will be when this is over.  This in-between time is a precious moment to reflect and make changes to our lives so that when this phase is over and the bright new future emerges, we will be well-positioned to go after our dreams. Let me help you achieve your deepest goals.” As an art agent and former illustrator, Lilla Rogers has boatloads