Category:MATS
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The course is packed full of resources you can’t get anywhere else, including: Finishing notes for manufacturing in metal, ceramics, fabric, glass and wood/mdf (this is what helps you speak the language of the art directors, and get your products manufactured how you want) A series of Art Director’s Cheat Sheets, giving you tips on how to make an art director love you, and what to avoid if you don’t want to turn them off A host of templates for each substrate so you can mock up your art on a wide variety of products (let that imagination run wild as you start to see the extensive possibilities for your work…) Top tips on marketing from Lilla Rogers, so you can get noticed and get in front of the people you want to sell your work to A series of pep talks from Lilla to help you grow and flourish

Each week in class we share an interview with someone who is rocking the home décor industry, and has valuable insight to share with you. This might be an art director who buys huge amounts of art for this market every year, sharing what they look for and where they look for it. Or it might be an artist who is flourishing in this area, sharing their tips for making pieces that fly off the shelves. It’s all hush-hush for now, but let’s just say we are talking about people like Land of Nod and Anthropologie favourite Molly Hatch… Ceramics by Molly Hatch Feel like this is exactly what you need? Register now! Want to learn more about the Home Décor market? Sign up for our free video series here.

At the beginning of the course you will be provided with three cutting edge trend boards. These have been put together for you by art director Margo Tantau who oversees the production of more than 5,000 products a year and knows exactly what is hot and what is not. You will choose one of these trend boards as your guide and inspiration for the entire course. Each week you will get a mini exercise to loosen you up, and then a full Assignment to help you develop a professional-level portfolio piece. Each Assignment will be inspired by the trend board you choose, to ensure that the work you produce is on trend or ahead of trend. After the full five weeks, you will end up with an outstanding, commercially-viable and very current presentation of a full home décor collection, featuring products made from the five most popular substrates of METAL,