An insight into the professional life of an art director – what we’re looking for in art and design for products, where we find it and what makes it stand out from the rest. We’ll also look at the process of working with an art director or a product team, and a typical timeline from contract signing to shelves.
[vimeo]https://vimeo.com/128486096[/vimeo]
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Download the transcript here.
Fun challenge: Sketch your dream room considering all the possibilities for products within it. Think it through. What does the lighting look like, and the rug? How does it relate? Try not to be predictable.
Share on social media: Answer the question “What kind of home décor products would you like to see your art on?” Include #matshomedecor @artthatsells in your answer.
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Want a piece of the $60 Billion Home Decor industry?
What is home décor? It’s all the gorgeous and/or functional items in your house. It’s a booming market that needs tons of art, with over $60 billion in annual sales. Its massive growth is due in part to the popularity of home design TV shows, Pinterest, and Instagram, and stylish online retailers like One Kings Lane and Dot&Bo.
Art directors NEED your great art!
Our next live e-course, Make Art That Sells: Creating Collections for Home Décor starts January 25th and teaches you everything you need to know to create killer presentations with your art. Registration is open and we look forward to seeing your gorgeous designs.
