Write your picture book!

  Lilla’s innovative picture book writing course, My Kid Book Pitch, is back as a LIVE course in 2026! Find out more and sign up here.

Category:Creativity
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FionaBarden ICB5 EMOTIONS AFTERNL Make Art That Sells Before + after student work PLUS Sale ends tonight!

Before + after student work PLUS Sale ends tonight!

The best possible testimonial for any course is the quality of the work that comes out of it, and a great way to assess this is by seeing the befores and afters from the students taking the course. Plus everybody loves a makeover, right?! Today we’re thrilled to share some extraordinary work by our Make Art That Sells students, showing their progress before and after taking courses from Make Art That Sells. As an educator, Lilla prides herself on the effectiveness of her teaching, and she works hard to make sure that her students find her courses useful and fun: you can expect lots of surprises, cliffhangers, inspiration and whimsy along solid wisdom and insight in any MATS course! As a top international art agent, Lilla views hundreds of portfolios and sells millions of $$$ worth of art every year. She knows exactly what art directors are looking for and


NLeditorialpromo Make Art That Sells The courses you’ve been asking for: brand new MATS courses launching in 2019! Plus find out how to snag your place - with a big discount!

The courses you’ve been asking for: brand new MATS courses launching in 2019! Plus find out how to snag your place – with a big discount!

We are thrilled to announce that, due to popular demand from art agent Lilla’s students all over the world, we’ve decided to launch three brand new courses in 2019, and we hope you’ll love them just as much as we do! Drum roll please! Our new courses are … Editorial Live Illustrating Children’s Books PLUS Home Décor PLUS Did you guess right?! Read on to find out more about these fabulous new class formats … Lilla Rogers is not only renowned art agent but has many years’ experience as a top illustrator. In this course she’ll be sharing her wisdom, expertise and top tips from her decades-long editorial and agenting career working for top clients such as Anna Wintour, Editor-in-Chief of Vogue Magazine, the Grammies, the New York Times, top ad agencies, Chronicle Books and hundreds more. Imagine working in the fun and lucrative editorial market! In this four-week live


Carrie Chapko May RoseJournal 8x10print 72 Make Art That Sells See the MATS students work that made it into the Flow Calendar 2019!

See the MATS students work that made it into the Flow Calendar 2019!

Recently, Flow Magazine published their gorgeous tear-off calendar for 2019, and we were thrilled to see that so many MATS students were selected to be included in the calendar! Flow told us, “We paid attention to quality, diversity, colors, orginality and if the illustration makes us happy, or touches us. We think with this calendar we bring an ode to illustrators, and we give you a different ‘painting’ on your wall, every day of the year!” In many cases, the images were created during Make Art That Sells online courses. This is because MATS courses are designed to help you create showstopping portfolio pieces which are just what art directors are looking for and which can help you get real work! Read on to see just some of the stunning images from MATS students and to find out how they felt that their experience of MATS has helped them to develop their careers so far … Bénédicte Barret: “Paris sera toujours Paris” Bénédicte says:


Devon Holzwarth Portrait Studio Fall2016 mini Make Art That Sells Alumni success ‘spotlight’ interview with Devon Holzwarth

Alumni success ‘spotlight’ interview with Devon Holzwarth

We are so proud of our Make Art That Sells Alumni, and we are pleased to feature a series of spotlight interviews showcasing their successes and artwork. We’ve asked them to share how the MATS courses have helped them learn and grow. You can see more Alumni Success stories here Today, we have an interview with Devon Holzwarth who has taken MATS A, MATS Bootcamp, Global Talent Search, Creating Collections for Home Decor and Illustrating Children’s Books Tell us a little about how you got started in art and design As a child growing up in Panama with a teacher mom and an intelligence agent/artist dad, I was surrounded by many cultures, lots of books, art supplies, ginger and lemongrass on the stoop, chirping marmosets in the garden, and mahogany trees that rained helicopter seeds over the house. I’m still constantly inspired by my childhood. I attended the Rhode Island School of Design,


1c2347a9 b812 4760 9b3c 614a8b164ef9 Make Art That Sells Zoë Tucker’s Insider Review of the Bologna Book Fair

Zoë Tucker’s Insider Review of the Bologna Book Fair

Zoë Tucker is our beloved co-teacher of the Make Art That Sells Illustrating Children’s Books course and a highly regarded children’s book art director. Earlier this year she attended the Bologna Children’s Book Fair, so we jumped at the chance to catch up with her and get her insights about the show. We also asked our MATS students who attended the fair to share images and their experience, so you can read their thoughts here.   Zoe writes: Hi everyone! I haven’t been to the Bologna book fair in years and decided this year it was high time I reacquainted myself with it. It didn’t disappoint! Aside from the fact that Bologna is a beautiful medieval city and a great mini-break, the international Bologna Children’s Book Fair is a one stop wonder of inspiration and excitement – especially if you love children’s books like I do! You can download this report from Zoë


3b.The BabyLit stand Make Art That Sells MATS Students at the Bologna Children's Book Fair

MATS Students at the Bologna Children’s Book Fair

The Bologna Children’s Book Fair is held in the Spring every year in Bologna, Italy. The Fair is the event in the publishing year’s calendar, built around children’s content today. Zoë Tucker, our beloved co-teacher of the Illustrating Children’s Books course and a highly regarded children’s book art director, attended in 2018. Zoe wrote a report about the fair here and we also asked some of our MATS students who went along to send us some thoughts. So in today’s post, MATS students share a few images and thoughts on attending the fair in person! Caroline Bonne-Muller This is me in front of the fantastic artwork created by Chloe Almeras and a photo of a 1.5 hour line for a portfolio review at Nosy Crow. I was at the fair with my 16 year old daughter, who has ambitions to go to the art academy, so I thought it was nice to


matsD banner s031 Make Art That Sells Have you always dreamt of illustrating your own children’s book? Find out how!

Have you always dreamt of illustrating your own children’s book? Find out how!

  Have you always dreamt of illustrating your own children’s book? Find out how from industry insiders, top art agent Lilla Rogers and top art children’s book art director Zoë Tucker! Many of our students who have taken the course multiple times have gone on to get agents and book deals precisely from the work they did in class!   Read our success stories here! Check out our gorgeous classroom where you’ll live for 5 weeks.  You’ll get: Facebook Live broadcasts from class where you can interact with Lilla and Zoë! Your choice of one of three carefully-chosen original texts for you to illustrate. This will give you structure for the course, and allow you to dive in instantly. Fifteen in-depth videos with Lilla and Zoe on every aspect of the creating and pitching of your children’s book, growing your creative business, and Lilla’s art technique demonstrations Interviews with top art directors and successful illustrators. We ask them everything you


Meet the six new artists being represented by Lilla Rogers Studio!

We want to give a big giant shout out to everyone who entered the GTS this year. The competition was fierce! So many of you went on to get commissions and agents from the exposure, and we are delighted for your successes! Those that keep at it, and grow their work, will succeed. That’s the simple formula. We are so delighted that Kendra Binney was the grand prize winner. And the exciting part was that the work was so outstanding that Lilla and her studio ladies couldn’t resist taking on ALL SIX of the finalists! Interesting fact: The judges’ six finalists’ picks were all MATS students! MATS works! Meet all six of Lilla’s newest artists Kendra Binney, Portland, Oregon I’ve been following Kendra since we discovered her work in my Make Art That Sells courses four years ago where she stood out with her dreamy, magical style for a wall art assignment. While we know that she is capable of gorgeous


Screen Shot 2018 08 27 at 14.05.17 Make Art That Sells Lilla's expert advice on managing creative overwhelm and building your confidence

Lilla’s expert advice on managing creative overwhelm and building your confidence

Lilla often gets great questions from MATS students creating artwork that sells, and some of the common challenges they face in building their creative careers. One question she is often asked is about confidence, so we decided to share her useful insights with our readers in the hopes that others might find her advice useful as well. A MATS student writes: Lilla, I often have times when I feel confident about my art, and totally believe that I can do this. No doubt about it. I was a graphic designer before I had my children (trained in the days when I had to do it all by hand!) but my love of drawing pushed me to want to do more. I had no training in actual art as I went straight from school to graphics, but have drawn f o r e v e r! When I start on these courses


BethKemptonAugust2018 214 Make Art That Sells How to embrace your messy, beautiful, perfectly imperfect creative life

How to embrace your messy, beautiful, perfectly imperfect creative life

How do you fancy joining MATS co-founders Lilla Rogers and Beth Kempton for a very special webinar, exploring how to embrace your messy, beautiful, perfectly imperfect creative life? To celebrate the launch of Beth’s gorgeous new book ‘Wabi Sabi: Japanese wisdom for a perfectly imperfect life’, Lilla and Beth are going to be diving deep in an exclusive LIVE webinar called “How to embrace your messy, beautiful, perfectly imperfect creative life”. They will be exploring: Comparison Acceptance Dealing with rejection Staying in your own lane Finding beauty in your life right now Want to join? This exclusive webinar is available to anyone who pre-orders a copy of Beth’s book before its release on Thursday August 30, 2018. To get access, just follow these three simple steps: Pre-order ‘Wabi Sabi: Japanese wisdom for a perfectly imperfect life’, from Amazon or any other retailer or independent bookstore (*If you are in the US or Canada