Lilla Rogers Studio takes on a new toy and game art agent

Who is joining Lilla Rogers Studio?

If you’ve been a Make Art That Sells student or follower for a while, you’ll already know that art agent Lilla is always looking to scoop up fresh talent from class for representation at her agency: she offered representation to three Make Art That Sells students in 2019 and another in 2020 (read more here). Make Art That Sells classes are an amazing opportunity to get your art directly in front of a top international art agent and maybe land representation yourself.

PLOT TWIST! On this occasion, however, she hasn’t scooped up an artist, but a top Toy and Game Creative Director to join the Lilla Rogers Studio team!

Riley Wilkinson, Make Art That Sells student and an accomplished toy and game creative director, is joining Lilla Rogers Studio to head up their toy and game invention and pitching division.

As well as joining Lilla to create a brand new course, My Toy Pitch, we’re also delighted to announce that Make Art That Sells student Riley Wilkinson, will be joining Lilla’s agency, Lilla Rogers Studio, to head up their toy and game invention and pitching division. Riley will be working closely with artists represented by Lilla to develop winning toy and games and then pitch them to top companies. He’ll also show them how their existing unlicensed art could be turned into a brilliant toy or game pitch, just as you’ll learn to do in Lilla and Riley’s My Toy Pitch course. Read more about Riley here.

Meet Riley! You may already be familiar with Riley Wilkinson, a Make Art That Sells student and devotee who has taken multiple MATS courses and was a judge for Lilla’s Global Talent Search two years in a row.

Riley is the creator of the award-winning Sneaky Snacky Squirrel Game, illustrated by Lucia Gaggiotti, which has sold more than two million units and has over 6,000 five star reviews on Amazon, where it’s #2 in board games.

He’s also the creator of the smash hit Sneaky Snack Squirrel Game, and an accomplished toy and game creative director who has worked for companies including Mattel Creations, American Girl, AARP, Educational Insights, MGA and more for more than 20 years, working with talented creatives to develop children’s electronics, board games, science toys, talking pens, novels, sporting goods, and an animated series, Netflix’s WellieWishers.

Lilla says: “As I’ve gotten to work with Riley, I’ve come to realize what a gem he is, a fount of knowledge on all things toys and games, and also a really fun and kind person who keeps me laughing. He has tons of technical information, a deep knowledge of the toy and game industry, and solid relationships with key players. We are beyond excited to work with Riley, both on My Toy Pitch and at the studio. Here’s to a new, exciting phase!”

Congrats, Riley!

Lots of love

The Make Art That Sells team xxx