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Category:Featured
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ZOE51 Make Art That Sells Hear what it’s really like to win the Global Talent Search! INTERVIEW with ZOË INGRAM

Hear what it’s really like to win the Global Talent Search! INTERVIEW with ZOË INGRAM

Want to hear what the previous winners of our Global Talent Search (GTS) have to say about the competition? We recently interviewed several previous winners of the GTS to share their stories with you. We’re incredibly excited to relaunch the GTS this year, and we thought our readers would love a sneak peek into the competition process (and what it’s like to win!) directly from the fabulous winners! Today we’re sharing an interview with the talented Zoë Ingram who was the very first winner of the GTS in 2013; her prize signed her on to Lilla Rogers Studio (LRS) for art representation for two years, and she’s still represented by LRS today! Above: Tons of gorgeous products featuring Zoë’s work as a result of her winning the GTS & being represented by Lilla Rogers Studio! Some of Zoë’s clients include: The Washington Post, Demdaco, Hallmark, Oxford University Press, Nosy Crow,

KATIE V Make Art That Sells Hear what it’s really like to win the Global Talent Search! INTERVIEW with KATIE VERNON

Hear what it’s really like to win the Global Talent Search! INTERVIEW with KATIE VERNON

Want to know what the previous winners of our Global Talent Search (GTS) really think about their experience? We recently interviewed the previous winners of the GTS to share their experiences with you. We’re incredibly excited to relaunch the GTS this year, and we thought our readers would love a sneak peek into the competition process (and what it’s like to win!) directly from the winners. Above: From calendars to magic kits: Lots of lovely products featuring Katie’s work as a result of her winning the GTS & being represented by Lilla Rogers Studio!   This week we’re sharing an interview with Katie Vernon who won the GTS Special Studio Award in 2015; her prize signed her on to Lilla Rogers Studio for art representation. Some of Katie’s clients include: Anthropologie, The Washington Post, Creative Co-Op, Oopsy Daisy, Land of Nod, Chronicle Books, and lots more! Read on to find

mats bootcamp2 Make Art That Sells Reading the tea leaves! See the varied approaches to the same assignment.

Reading the tea leaves! See the varied approaches to the same assignment.

One of my favorite things about teaching MATS classes is being amazed at what my students do with the assignments I give them. I get to see all the beautiful work they make. Plus, I especially love to watch the growth of the students over time. In February, I gave our students an assignment to do a journal cover around the theme of reading tea leaves for our Assignment Bootcamp course. I give loads of visual inspiration, guidance, and advice, but then I encourage students to approach the assignment any way they like. Check out the diverse array of amazing work they did: Valerie Hamill Traci Sally Kelly LaPalme Rachael Grainger We’ve just released the March gallery from Assignment Bootcamp & you can take a look at even more gorgeous work by my students here. I can’t wait to see what else they create in the next months. Want to

A6462FA4 4B76 4D31 9E49 A10BF85FCBCE 650x813 1 Make Art That Sells What makes a great pitch to an art director? Check out the work by our talented MATS students!

What makes a great pitch to an art director? Check out the work by our talented MATS students!

The amazing part about our Make Art That Sells courses is the variety of styles, media, color palettes and vibes of the work that the students create for class. It’s all about creating the right pitch for the right market, and I teach my students exactly how to do just that in my courses. Let’s take a look at some exciting art that our students did for our courses Make Art That Sells Part A and Part B. Party Paper (MATS Part B) is about making a gorgeous statement at an event. Here, Colleen Bringle did exactly what I constantly stress: vary the scale on each product, and change out the color palette while keeping the work in a consistent collection vibe (like, it all goes together well). Plus, a print is a great part of any product collection. It gives the art director a boat load of options for

My art table Make Art That Sells As an art agent, what is the #1 question I’m asked? And a FREE Magic Style Potion worksheet for you!

As an art agent, what is the #1 question I’m asked? And a FREE Magic Style Potion worksheet for you!

Here is the number one question I’m asked. Ok, maybe it’s not number one, but it’s a huge one. “Lilla, how do I get a style?” The short answer is that the more art you do, over time your work will merge and meld into one cohesive look. Right now, you may be concerned that you have many different looks. In fact, that’s a good thing, because your style will pull in all those different parts to form one cool, special, unique style that is truly you. Maybe you already have a style but you want a style refresh, or are getting board. How do you learn more about yourself? Part of discovering—or refreshing—your style is about making discernments. What are discernments? They are thinking about what you like and why. It doesn’t have to be judge-y in a bad way. It can be about what you are drawn to

Gifford ArtRecipes3 WHITEBG 01 1 Make Art That Sells New course starts today! Drawing Faces

New course starts today! Drawing Faces

Did you know that if you draw faces you absolutely will get more work? It makes a HUGE difference to your career when you can draw faces. But drawing faces is intimidating when it is taught the traditional way. You get better at drawing when the learning is playful and inspiring. That’s why Lilla is sharing her secrets on how to draw faces, in a fun, non-scary way, which anyone can learn. Whether you doodle for fun or are a busy working artist, the ability to draw faces is thrilling and great for your career. ‘Drawing Faces’ is the first in a brand-new series of art courses known as ‘Lilla’s Art Recipes’. In response to popular demand from artists and non-artists across the world, top illustrator and art agent Lilla Rogers has cooked up all sorts of creative goodness to help you grow your art, try new things, do more personal work and get

Gifford ArtRecipesTogether2 WHITEBG 01 1 Make Art That Sells Lilla talks about her brand-new course, Drawing Faces, launching tomorrow!

Lilla talks about her brand-new course, Drawing Faces, launching tomorrow!

It’s a fact! From books to plates to ornaments, if you can draw faces, I promise you will get a ton more work than if you don’t, and you can have fun doing it! Let me teach you how in my newest course, Drawing Faces. Here, a selection of projects showing faces by the artists I represent. (The card in the center “Opening your Eyes” was done by me for the Magic Johnson Foundation for AIDS in 1995. It’s a very stylized face integrated with lettering.) Let me show you just what my brand-new course is all about… The class is self-paced & all the juicy classroom content will be made available tomorrow, March 1st! Sign up here if you haven’t already  Let’s cook up some great new art together! Xo Lilla

alumni1 Make Art That Sells Alumni success ‘spotlight’ interview with Stephanie Olivieri

Alumni success ‘spotlight’ interview with Stephanie Olivieri

We are so proud of our Make Art That Sells Alumni, and we are pleased to feature a series of spotlight interviews showcasing their successes and artwork. We’ve asked them to share how the MATS courses have helped them learn and grow. You can see more Alumni Success stories here Today, we have an interview with Stephanie Olivieri who has taken Bootcamp twice, MATS A and MATS Illustrating Children’s Books. Tell us a little about how you got started in art and design I actually was auditioning for a singing voice in a Disney Feature film and was doodling on the call sheet and the director suggested I go into animation. I started there and then when traditional animation crashed in the early 2000s I started working as an illustrator. Lilla always says “People buy your joy.” What brings you joy?’  Making fun, happy, emotional drawing, usually geared towards kids whether it be

matsD banner s02 Make Art That Sells Illustrating Children's Books Student Showcase part 6 {Oct 2017 class}

Illustrating Children’s Books Student Showcase part 6 {Oct 2017 class}

We are so proud of our wonderful Make Art That Sells alumni and are pleased to showcase a series of gorgeous student work that was produced in the previous session of the Illustrating Children’s Books class. View more student showcase posts here. Camille Medina   I created this cover for the fifth and last week of the course. It shows the main character of the story as well as the shadows of three other major characters without unveiling what they look like. I just love this image! It combines a lot of the things I like (minimalism, rough-ish lines, pencil texture, hand lettering, block colours) and I feel that it is very ‘me’. I also had a lot of fun creating the artwork that week so whenever I look at this image it brings back good memories and a feeling of excitement and positive energy. How did the ‘Illustrating Children’s Book’ class help you grow?

Your MATS Prep Make Art That Sells #MatsPrep for Illustrating Children's Books class: My Home Planet

#MatsPrep for Illustrating Children’s Books class: My Home Planet

Let’s get you ready for my course, Illustrating Children’s Books! I’ve chosen my very favorite MATS Prep for you. What’s a MATS Prep? They are free exercises to get prepared for class, or just to have some creative fun. What’s the number one thing that art directors look for in a portfolio when selecting an illustrator for a children’s book? They look to see that an illustrator can draw a great character! What is a ‘great’ character? It can be a person, an animal, or even a thing like a robot or even a pencil! The character has personality. So how do you show that? We will teach you how in class, but for now, here’s a tip: give it interesting accessories. What is it holding, carrying, wearing? Do the accessories help to tell the story? I’m going to show you some work for for Illustrating Children’s Books. See how