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Category:Tips & Advice
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My art table Make Art That Sells As an art agent, what is the #1 question I’m asked? And a FREE Magic Style Potion worksheet for you!

As an art agent, what is the #1 question I’m asked? And a FREE Magic Style Potion worksheet for you!

Here is the number one question I’m asked. Ok, maybe it’s not number one, but it’s a huge one. “Lilla, how do I get a style?” The short answer is that the more art you do, over time your work will merge and meld into one cohesive look. Right now, you may be concerned that you have many different looks. In fact, that’s a good thing, because your style will pull in all those different parts to form one cool, special, unique style that is truly you. Maybe you already have a style but you want a style refresh, or are getting board. How do you learn more about yourself? Part of discovering—or refreshing—your style is about making discernments. What are discernments? They are thinking about what you like and why. It doesn’t have to be judge-y in a bad way. It can be about what you are drawn to


lillaQA Make Art That Sells Are you ready for a trade show? Lilla’s top tips.

Are you ready for a trade show? Lilla’s top tips.

Lilla Rogers Studio is preparing for Surtex, the big art licensing trade show, taking place in New York City next week. Trade shows are wonderful for meeting art directors from the top markets: Bolt Fabric; Home Décor; Wall Décor; Gift; Paper; Baby Apparel; Scrapbooking; Party Paper. Learn everything you need to know about these art-hungry markets in our MATS A and B  classes here. One of the coolest things about our e-courses is that students make great connections with each other and form collectives. Then, they can split the costs of a booth. We love to see this happen! Here’s our booth and some photos from Surtex last year. Products by our artists at the LRS Booth   Senior Agent Susan McCabe, artist Helen Dardik, Lilla Rogers, artist Carolyn Gavin, Reine Sloan, Agent Joanne Hus and artist Flora Waycott We love it because a ton of our artists come to see us, see


how to be trend detective Make Art That Sells How to be your own trend detective—Free download

How to be your own trend detective—Free download

Me I’ve been an art agent for over twenty-two years, and I’ve overseen the commissioning of thousands of assignments that my artists have gotten over the years. I’ve seen trends come and go, but what I know for sure is that artists thrive by staying fresh. Those who stay stuck in their style drastically reduce their career longevity. Staying up on trends is really just about being aware of the visual cultural conversation. As we make art and design, we see, we create, we show. It’s an evolution of style we share with one another. Like molecules, we bounce off each other, ever affected by our environment. The true creative leaders vibe off of the aesthetic conversation, but then they bring it to the next level to lead the way. There are tools you can learn to develop this awareness. I thought you might enjoy reading the FREE 10-page piece


mt18 Make Art That Sells A day in the life of an art director

A day in the life of an art director

Margo Tantau, co-teacher of our upcoming class ‘MATS: Creating Collections for Home Décor’ spends a huge amount of her time on the road, mostly in Asia, where she visits the very factories where they make the 5000+ products she oversees each year. Here is a glimpse into her work travels, so you can see just what is involved in bringing your art to life on products. *This is an excerpt from our online class ‘MATS: Creating Collections for Home Décor’ which begins on May 16. Book your spot here. A day in China… Visiting the ceramic factory #inasiaagain. This is how I’ve started tagging all my trip pictures. I am both fascinated and humbled by the experiences I have as I work. I take it all in with respect and appreciation for the fact that I am part of the cycle of life here.. but also merely an observer. I learn something every


Screen Shot 2016 04 12 at 10.33.51 Make Art That Sells What is it really like to live a full time art career? The good, the bad and the ugly... and how to make it work

What is it really like to live a full time art career? The good, the bad and the ugly… and how to make it work

As someone who spent the first part of her career as an illustrator, paying the rent with the pictures she made, and the second part of her career representing professional artists, no-one knows better than Lilla how awesome, but also at times how difficult, a professional art career can be. In today’s short video Lilla shares why she loves this career choice, what is tough about it, and how to keep the motivation up for the longterm. [vimeo]https://vimeo.com/156548524[/vimeo] Lilla would love to hear what you thought – why not join her on Periscope on Tuesdays to chat? We hope this inspires you to stick with it!


Screen Shot 2016 04 05 at 1.22.57 PM Make Art That Sells Wondering which class is right for you?

Wondering which class is right for you?

We often get asked which of our courses are right for a particular artist, and it can be hard to choose from all the awesome courses on offer! So we have created a quick roadmap of where to begin! So watch Lilla give an overview of all of the awesome classes we offer. (And don’t miss the chance to access our classes at bargain prices in our Spring Sale, on until Friday April 8!) [vimeo]https://vimeo.com/160884095[/vimeo] We have also prepared a handy PDF to help you work out which class is for you. Download it here. Our BIG Spring Sale is here!  Special pricing on all of these fabulous classes. See you in class!


How to thrive with a creative mind

Today Lilla is sharing a few thoughts on how highly creative people’s brains work differently, and how to thrive with your creative mind: [vimeo]https://vimeo.com/156674200[/vimeo] Want to learn from Lilla? Our next class gives you that opportunity, AND you get to learn from top art director Margo Tantau. Join us for MATS Creating Collections for Home Decor, starting May 16, and give your career a huge boost.


LILLA PORTFOLIO AS RESUME Make Art That Sells Your visual resume

Your visual resume

Have you ever considered your portfolio to be like a visual resume? Here’s a couple of thoughts from Lilla on what to put in, and what to leave out, to make sure your portfolio tells the story of you and what you are capable of: [vimeo]https://vimeo.com/156545490[/vimeo] Feel like your portfolio is missing something? Join our Assignment Bootcamp class (starting on Monday) for a series of professional-level but fun assignments to strengthen your portfolio! Find out more and book your spot here.


portfolio Make Art That Sells The essential elements to include in your portfolio

The essential elements to include in your portfolio

One of the questions Lilla is asked most often goes like this: “How important is your portfolio? What needs to go in it to make it strong?” The short answer is (1) Very and (2) A lot! The detailed answer is in this video, where Lilla explains exactly what kind of art you should have in your portfolio and why. [vimeo]https://vimeo.com/156291167[/vimeo] If your portfolio is lacking in any area, get cracking with making great art to fill it! If you want our help to do that, join our upcoming MATS Assignment Bootcamp class (starts March 7), where you will get five professional-level assignments over the next five months, to help you create some brilliant portfolio pieces to show to clients. Find out more and book your spot here.


Monday Moments with Lilla

Lilla has created a series of positive affirmations to inspire and encourage you on your journey in art making.  The series will be posted every Monday for the next six weeks to help jump start your week. [vimeo]https://vimeo.com/153076767[/vimeo] Have a great week and remember to stay tuned for next Monday’s Moment with Lilla! xo, Reine