Write your picture book!

  Lilla’s innovative picture book writing course, My Kid Book Pitch, is back as a LIVE course in 2026! Find out more and sign up here.

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WIN a FREE place in class TODAY

Do you want to supercharge your illustration career? Do you want to grow your art, fill your portfolio, and make real money doing what you love? Do you want to save up to a massive 40% on our career-making online courses? Then don’t miss out: our big Spring Sale starts TODAY, Friday, April 29th, with 20% off every single course and up to 40% off our fabulous bundles! Get insightful worksheets, gorgeous student art, a handy bundle chooser and the lowdown on everything you can get in our big Spring Sale in our beautiful Sale Guide – get your copy here. Want to explore everything that’s included? Head over to our dedicated sales page here or download your free copy of our gorgeous sale guide here. It contains everything you need to know about the sale, plus stunning student art (maybe yours!), insightful worksheets from art agent Lilla, teacher bios

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HUGE NEWS: Win a live review with Riley! Plus get your FREE Sale Guide

Our popular course, My Toy Pitch, is a one-of-a-kind, innovative online course that will teach you how to turn play into pay. Taught by art agent Lilla Rogers and art agent, creative director and inventor of the smash hit Sneaky, Snacky Squirrel Game, Riley Wilkinson, you’ll explore the booming and increasingly art-driven toy and game market, and create five ready-to-send pitches for unique toys and games featuring your gorgeous art. Since its launch last year, My Toy Pitch has run as a live course, but it’s now available for the rest of 2022 as a self-paced course before running as a LIVE course again in 2023. This means that you get instant access as soon as you sign up! Get INSTANT ACCESS to all of this incredible content: Five assignments to help you create stunning art-driven pitches for toys and games, ready to send off Four mood boards to support

ICB square2 2 Make Art That Sells Get a children’s book illustration deal! Student success stories

Get a children’s book illustration deal! Student success stories

Make Art That Sells courses really work. We’ve got dozens of success stories to share, from students at every stage of their journey, from setting up a new website or having the courage finally to send that email, all the way up to landing incredible book deals and representation. Why are Make Art That Sells students so successful? Here are just some of the reasons why: You’ll learn everything you need to know to get the gig: this is real world learning from experts. Our teachers, including top art agent Lilla Rogers, brilliant children’s book art director and author Zoë Tucker, renowned creative director Margo Tantau and smash-hit game creator Riley Wilkinson, have decades of industry experience under their belts. That means that not only do they have tons of insight to share, but they can teach you how to present your art so that you’re showing art directors, publishers

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Meet the TWO Make Art That Sells students now represented by Lilla Rogers

If you caught the recent free live Zoom event hosted by art agent Lilla and creative director and smash hit game creator Riley (and if you didn’t then you really should – catch up here) then you may already know that Lilla Rogers Studio is now representing yet another Make Art That Sells student – but Lilla actually offered representation to TWO more students (with a couple more in the pipeline!), and we’re thrilled to introduce them both today. Watch the moment when Lilla accidentally revealed her new artist in our recent live Zoom event below. You never know what will happen in a live Zoom! Join us for our next one on Friday, April 29th – details below. These are the first two students to be offered representation by Lilla so far in 2022, but we’re confident they won’t be the last – she took on a huge EIGHT

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Open NOW for your third FREE illustration assignment!

Lilla here. I hope you’re enjoying this series of illustration assignments. I’ve loved seeing the art that you’re creating, so please keep sharing it! BIG NEWS: If you want more assignments like this, plus live reviews, video lessons, downloadable worksheets and more to help your creative career flourish, then look out for the big Make Art That Sells Spring Sale, which starts later this month, on April 29th. There will be discounts on every single one of my courses, plus some exciting bundles to give your art career a boost along with even bigger savings – don’t miss it! I’ll be kicking off the sale with a FREE live Zoom event on Friday, April 29th at 12 noon EDT/5 pm BST – please join me! I’ll be answering your questions, popping up some students live on screen to chat and answer their career queries, maybe doing career tarot, and giving

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Hand lettering: get your FREE assignment

Lilla here. I’m sharing three assignments with you that will help you improve your art and find the joy in your art-making. Last week we made a new color with a quirky worksheet – if you missed out, catch up here. Today, we’re going to focus on hand lettering. Those of you that have taken my classes know how important lettering of any kind is, for getting more work. Lettering is used on so many projects and always requested by our clients, so it’s a great thing to practice. You don’t need to be an expert calligrapher. In fact, a hand-drawn quirky lettering style is very appealing! Here’s your assignment: Draw the following letters: A, G, and J. Do them in any style and medium you like. Have fun with them. Remember, letterforms are simply shapes. TIP: Experiment and play with the letterform. Just be sure that it’s clear what

peoplebuyyourjoy Make Art That Sells Make a new color! Get your FREE worksheet

Make a new color! Get your FREE worksheet

Lilla here. Anyone who’s taken any of my courses knows that one of my secrets – one of the ways I trick you into doing your very best art – is to make them playful and fun. Why? Firstly, because I want you not only to sign up for my courses, but to do them too, so that your art gets better and better and your career gets more interesting and lucrative. If you’re excited about a course, if you’re feeling inspired and raring to go, you’re more likely to do it. And secondly, if you enjoy your art-making, then that will come through in the work that you produce, and people buy your joy. Plus I want your career, and your life, to be joyful. So, to help you play and find the joy in your art-making, I’m going to share three assignments over the next three weeks to

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Spotted by an art agent! Meet Lilla Rogers’ new artist

There’s no doubt that landing representation can make life as an illustrator much easier – they deal with all the messy business stuff so that you can focus on just making gorgeous art, plus an agent can provide exciting new opportunities for your art, a community, and more. How do you get an agent anyway? In simple terms: by getting your art in front of them. This might be by creating a website for your art and keeping it up to date, sharing your art on social media, sending out postcards of your art to agents you admire, or contacting them directly. Another fantastic way of getting your art directly in front of an art agent, of course, is Make Art That Sells courses – and now that Riley has joined the teaching team, several courses give you the opportunity to get your art in front of not one but

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See a stunning real-life student toy pitch

Hurry hurry HURRY – registration for My Toy Pitch 2022 closes TODAY! If you want to create five unique game and toy pitches and learn a ton about this booming art market in the company of supportive creative people from all over the world, then don’t miss out – sign up NOW! What will your pitch look like? How detailed should it be? Is your art good enough? Today, we thought we’d share a real-life pitch created in My Toy Pitch by Make Art That Sells student Silja Motullo. Toy pitch by Make Art That Sells student Silja Motullo for My Toy Pitch. Silja also went one step further and created this fun short video to go alongside her pitch drawing. Do you have to make a video? Not if you don’t want to, but it can be a quick and simple way to explain your concept to an art

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5 incredible game pitch tips from art agent Lilla – with art from class!

Lilla here. My one-of-a-kind toy and game design course, My Toy Pitch, starts TODAY and I can’t wait to see what you come up with this year. I really hope you’ll join me, because getting into the toy and game market can be great for your creative career. As an agent, I see exactly what jobs my amazing artists are getting, and I can tell you that toys and games – especially art-driven toys and games – are still an absolutely huge market. Why? Because people will always want and need to buy things for children, even during a downturn in the economy. Because parents are desperate to get their kids off screens for a while. Because right now we’re all craving that connection that playing a game or doing a puzzle together brings. And because we all want beautiful things in our homes. Last year, I ran this course